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Suzuki could disappear from new car market quickly thanks to low inventory

Yesterday's announcement that American Suzuki has filed for bankruptcy is all but a death blow for the Japanese automaker's 246 US dealers, but if there's any good news coming out of the situation, it could be the fact that the whole process will likely be quick and painless rather than drawn out. WardsAuto is reporting that with the current inventory and average sales numbers so far this year, there figures to be about three months left for Suzuki's new-car business in the US given current sales rates.
In October, Suzuki sold 2,023 units - a five percent increase over last year - but with just 5,549 left in inventory, it shouldn't take too long to wind down operations. Sales for the brand peaked 2007 with more than 100,000 units sold, but this year, Suzuki is barely on pace to reach a quarter of that amount, with just 21,188 units sold so far in 2012. In addition to poor sales, WardsAuto also notes that Suzuki faced problems due to its reliance on customers with subprime credit.
Suzuki will continue to sell motorcycles, ATVs and marine engines in the US, while the brand's cars will still be on sale in other countries including Canada and Mexico.

Suzuki ending auto sales in Canada, too

Suzuki of Japan has reportedly made the decision that almost everyone assumed it would make when it announced it was leaving the US market: when the 2014 model year concludes, it will no longer sell cars in Canada. With six employees overseeing its auto business in Canada and a dealer network that has shrunk to 55 outlets in the country, we can't say we're shocked.
At the time of the US announcement, however, the senior VP of sales and marketing in the automotive division of Suzuki Canada said it would be able to survive on its own because, among other reasons, Canadians prefer smaller, more fuel-efficient cars that fit the company's offerings. Five months later, after some time to think about a 30-percent drop in sales to open up 2013 instead of the 1.4-percent increase in sales that Suzuki Canada posted last year, things have evidently changed.
The Globe and Mail reports that as is in the US, Suzuki's motorcycle, ATV and marine divisions in Canada will remain.

Drive pits Ariel Nomad against Suzuki bike

Ariel introduced the Nomad at the beginning of the year, which is basically an Atom converted to sand-rail duty with the addition of features like a composite cage and waterproof cockpit, Hella light bar, and Ohlins suspension with hydraulic bump stops. Evo reviewed it not long after, now Drive has got hold of it and put Steve Sutcliffe at the wheel, sending him to the Sweet Lamb Rally Center in Wales. The Nomad in this guise also gets a winch and BF Goodrich tires with a rear high-mounted spare. The motor is a US-spec, 2.4-liter Honda unit tuned to 240 horsepower and 235 pound-feet of torque, all going to the rear wheels only. The weight is just 1,477 pounds. For kicks, they sent Northern Irish motocrosser Graeme Irwin along to give Sutcliffe a point of reference. We're used to seeing cars battle bikes, and unless it's wet or the race goes to beyond 200 miles per hour the bike almost always takes it. Irwin was on his Suzuki RMZ-450, a bike with about 60 hp, but that, combined with Irwin's skills, was plenty enough to keep Sutcliffe hard at work. You can watch the dust fly in the video above. Related Video: