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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

IIHS says these are the safest cars of 2013

The Insurance Institute for Highway Safety (IIHS) has revealed its annual list of Top Safety Picks, an award that highlights automobiles it says offer "superior crash protection." A new and still more significant award, the Top Safety Pick+ honor, is given to those vehicles that earn good ratings for occupant protection in four out of five areas of measure. And while some 117 vehicles were given the TSP seal of approval for 2013, just 13 passed muster for TSP+.
To be fair, IIHS only evaluated 29 vehicles with its new testing procedures for TSP+ (we'd expect that the number of qualified cars will rise substantially for 2014). Luxury and Near Luxury midsize cars were the first groups evaluated, followed by midsizers in the Moderately Priced Cars category - unsurprisingly, it's only midsize cars that you'll find among the class this year.
Only two luxury sedans made the list of 13 for 2013: the Acura TL and Volvo S60. The other 11 cars on the list included entries from domestic, Japanese and German car makers: Dodge Avenger, Chrysler 200, Ford Fusion, Honda Accord (sedan and coupe), Kia Optima (but not its close kin, the Hyundai Sonata, strangely), Nissan Altima, Subaru Legacy and Outback, Suzuki Kizashi and the Volkswagen Passat all made the grade.

Suzuki Jimny four-door caught in new spy photos

Modern car buyers really seem to have moved on from two-door vehicles. First coupes of all kinds disappeared, and now traditionally two-door SUVs have sprouted extra pairs of doors (see Wrangler and Bronco). The latest to join the trend is the tiny Suzuki Jimny, which has been spotted in Europe with four doors. This more practical Jimny also has grown in length to accommodate its extra doors. Interestingly, the front pair appear to be the same size as those on the two-door model. The rear doors are a fair bit smaller. Still, access to the back should be easier than on the shorter model, and both leg and cargo room should be substantially improved. It also retains the very short overhangs, which is good for approach and departure angles, but the longer wheelbase will mean it can be high-centered more easily than its shorter counterpart. Jimnys in the past have been available with a small amount of body variety. For a long time, it was available as a convertible, and some long wheelbase variants were produced. Aftermarket companies have also made their own changes to the SUV's shape. But four full doors from the factory seems to be a new step for the Jimny. Also, the fact that it's testing in Europe with left-hand drive suggests it will be a model offered in global markets, and not just in Japan. Sadly, it will still not come to the U.S. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.