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Junkyard Gem: 2008 Suzuki Reno

Next time you're hosting a car-trivia night at your local junkyard/bar (hey, such places exist), you might try to stump your guests with a really tough one: What was the last US-market car to be designed entirely by Daewoo prior to the GM takeover? Sure, Americans could buy the Daewoo-badged Lanos, Nubira, and Leganza for a few years in the early 2000s, and the Verona was really just a slightly updated Leganza with Suzuki badges pasted on. The Chevy Aveo/Pontiac G3 was the descendant of the Lanos, but that special Daewoo sauce had been diluted by other GM flavors by the time it hit our shores. I say the answer is the Daewoo Lacetti — yes, that Lacetti — which was sold in the United States as the Suzuki Forenza (in sedan form) and Suzuki Reno (as a hatchback). Here's an example of one of the very last Renos you could buy here, found in a car graveyard near Denver, Colorado. The South Korea-built Reno never made much of an impression on the reviewers at this — or, I'm pretty sure, any — publication, despite having been styled by Giugiaro, though it was very reasonably priced during its 2005-2008 American sales run. My only experience driving the Reno comes from the time I rented one in South Carolina for just $9.98 a day. For that price, I thought it was a perfectly serviceable transportation appliance. Suzuki had been building cars for GM since the first Cultus hit American showrooms as the 1985 Chevrolet Sprint, and ties between the two companies became stronger as the 20th century became the 21st. They joined forces to buy bankrupt Daewoo in 2004, with American Suzuki selling the hastily-rebadged Nubira starting the next year. After a bit of excitement over the promising Suzuki Kizashi, American Suzuki filed for bankruptcy in 2012 and ceased selling cars here the following year. Don't feel too bad for Suzuki, though — in Japan, the company has had years of smash sales success with the Hustler, and of course Suzuki motorcycles and ATVs remain popular here. How much was this little Daewoo when new? With the base five-speed manual transmission, the MSRP on the base '08 Reno was $13,839, or about $19,425 in 2022 dollars. However, this car has the automatic transmission, an $1,100 option ($1,545 now).  You did get air conditioning and an AM/FM stereo in the base '08 Reno. This car has the optional CD player with AUX input. Honda had VTEC and Daewoo had D-TEC.

Suzuki has to take out $45M loan just to shutter US dealers

Bloomberg reports American Suzuki is set to borrow up to $45 million to to close its automotive dealerships and freshen up its it motorcycle and marine business. Suzuki Motor Corporation will loan American Suzuki the funds at three percent below the London Interbank offered rate in order to offer dealer owners a cash payment in exchange for voluntarily abandoning franchise agreements. The company's 216 dealers have 10 days to make a decision on the matter. Under the plan, Suzuki would give dealer owners half of what they're owed in one lump sum, and the dealers would then be able to pursue the remaining debt through the company's bankruptcy procedure.
U.S. Bankruptcy Judge Scott C. Clarkson granted American Suzuki interim authority to borrow the funds, but Bloomberg reports the company will likely return to court in a few weeks to seek up to $100 million. According to Richard Pachulski, a lawyer for Suzuki America, the automaker may owe its dealers somewhere around $50 million.

Suzuki sallies forth with new C-segment crossover with fishy S-Cross Concept

It's not what we'd call attractive, really, but at least the new S-Cross Concept is something fresh from Suzuki. Introduced to the world at the 2012 Paris Motor Show, Suzuki says the pale green machine previews its upcoming production C-segment crossover.
We hope some of its fishier elements - according to Suzie, the specially created Crystal Green Metallic body color evokes "nature in the city and the city in nature", whatever that means - remain in the conceptual pond, but either way, it's good to see that the Japanese automaker hasn't lost its will to compete in a heated segment of the market. In fact, Suzuki promises that the S-Cross "will be the first in an ambitious program of annual European model launches which Suzuki will be starting in 2013. "
What are the chances we'll see a production version of this crossover concept in the U.S.? Your Magic 8 Ball is as good as ours... In any case, feel free to peruse the press release below.