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Suzuki Alto goes back to basics in Japan

Believe it or not, you're looking at a brand new car. Not an old model from the '80s that's still being manufactured in some far-flung corner of the world, not a rehash of old technologies, but an all-new model introduced in Japan for the Japanese domestic market. Looking like a cross between a Jimny and a VW Up!, the new Suzuki Alto is a different machine entirely from the somewhat ungainly but comparatively modern model of the same name manufactured in India by Maruti Suzuki for markets around the world. This is the JDM version, built to Kei car specifications, and shares little more than its badges with the Indian model. Based on a supposedly all-new platform, the new Alto boasts what Suzuki claims is the best fuel economy of any non-hybrid in Japan. That's partially because of its spritely curb weight, down by 132 pounds over the model it replaces to tip the scales at just 1,345 pounds. That's over 600 pounds lighter than a Smart Fortwo. The whole thing rides on a tiny 97-inch wheelbase, of which 80 inches are taken up by the passenger compartment. Power comes from a 660cc three-cylinder engine mated to either a five-speed automated manual or CVT in a number of configurations that ought to help Suzuki sell even more of these than the 4.8 million Altos it's sold in Japan alone since its introduction 35 years ago. Featured Gallery 2015 Suzuki Alto (JDM) News Source: Suzuki Green Suzuki Hatchback Lightweight Vehicles JDM kei kei car

Osamu Suzuki names son Toshihiro president and COO

The old guard is slowly changing at Suzuki. The Japanese automaker controlled by its namesake family has appointed its scion, Toshihiro Suzuki, as its new president and chief operating officer. However, his aging father, Osamu Suzuki, now 85 years old, will continue to serve as chairman and CEO. The promotion was announced as part of a new board of directors revealed by Suzuki on Tuesday, confirming several executive and board appointments. They include the nomination of Yasuhito Harayama as vice chairman and Osamu Honda as chief technology officer. The eldest son of longtime chairman Osamu Suzuki, 56-year-old Toshihiro was named an executive vice president of the company in 2011. He's been widely regarded as the heir apparent, especially since his brother-in-law Hirotaka Ono died in 2007. Another president & COO, Hiroshi Tsuda, resigned in 2008, leaving Osamu Suzuki firmly in charge. Toshihiro is anticipated to eventually take over from his father, but it remains unclear when that transition might finally take place. 30 June 2015 Change of Representative Directors and Appointment of Executives At the Board of Directors held on 30 June 2015, Suzuki Motor Corporation has made the change of Representative Directors as follows. The new Board of Directors is as below:- 1.Change of Representative Directors New Name Previous Representative Director and Chairman (CEO) Osamu Suzuki Representative Director and Chairman & CEO Representative Director and Vice Chairman Supporting CEO Yasuhito Harayama Representative Director and Executive Vice President Supporting CEO / Business Development / Executive General Manager, Business Development Representative Director and President (COO) Toshihiro Suzuki Representative Director and Executive Vice President Supporting CEO / Global Marketing 2. Change of Commission of Representative Director New Name Previous Representative Director and Executive Vice President & Chief Technology Officer Osamu Honda Representative Director and Executive Vice President / Supporting CEO Automobile Engineering, R&D, and Quality / Executive General Manager, Automobile Engineering 3.

Suzuki could disappear from new car market quickly thanks to low inventory

Yesterday's announcement that American Suzuki has filed for bankruptcy is all but a death blow for the Japanese automaker's 246 US dealers, but if there's any good news coming out of the situation, it could be the fact that the whole process will likely be quick and painless rather than drawn out. WardsAuto is reporting that with the current inventory and average sales numbers so far this year, there figures to be about three months left for Suzuki's new-car business in the US given current sales rates.
In October, Suzuki sold 2,023 units - a five percent increase over last year - but with just 5,549 left in inventory, it shouldn't take too long to wind down operations. Sales for the brand peaked 2007 with more than 100,000 units sold, but this year, Suzuki is barely on pace to reach a quarter of that amount, with just 21,188 units sold so far in 2012. In addition to poor sales, WardsAuto also notes that Suzuki faced problems due to its reliance on customers with subprime credit.
Suzuki will continue to sell motorcycles, ATVs and marine engines in the US, while the brand's cars will still be on sale in other countries including Canada and Mexico.