2007 Suzuki Xl7 Base on 2040-cars

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Remembering Suzuki of America... in commercials

American Suzuki Motors is leaving us, but as long as the lights are on at YouTube, its commercials will stay behind to remind of the times we shared. We dug up nine commercials - sort of like a Time Life infomercial for an entire brand - and among the starring actors are the X-90 improving the 90s with the help of a Pez dispenser, the Peter Pan-ish Sidekick, Optimus Prime getting his pipes all smoked up over the 1987 Samurai and an XL7 that would have sold in the millions if its commercial were even half true.
We've also included a remarkably oddball eight-minute featurette/commercial about a giant Suzuki Swift. You'll find the retrospective in the videos below. Enjoy.

Suzuki latest to admit to falsifying fuel economy tests

Suzuki is the latest automaker to be snagged in the broadening scandal of fuel economy falsification. Reuters reports that the head of the Japanese industrial giant admitted that it did not use the proper standards when testing its cars for fuel consumption. "The company apologizes for the fact that we did not follow rules set by the country," said CEO Osamu Suzuki (pictured bowing to reporters), as reported by Reuters. Over 2 million Suzuki vehicles are estimated to be affected. However Suzuki maintains that the company did not intentionally lie or mislead the public or government regulators about its vehicles' economy figures. Japan's transport ministry has ordered domestic automakers to resubmit those figures this week. Though Suzuki withdrew from the North American automobile market nearly four years ago, it remains the fourth largest in Japan (following Toyota, Nissan, and Honda) with particular sales strength in the Kei car segment. Like Honda and Yamaha, the company makes a variety of motorized products, including motorcycles, ATVs, and marine engines. The revelation follows hot on the heels of Mitsubishi's falsification, which broadened in scope from a few Kei cars to every vehicle it has sold in Japan stretching as far back as 1991. The controversy lead to Nissan taking control of a third of Mitsubishi's stock. Prior to that, and on the other side of the world, Volkswagen admitted to engineering its diesel vehicles to cheat emissions tests. Government regulators around the world have launched investigations into numerous other automakers to see how much farther the growing epidemic of falsifying environmental credentials can spread. Related Video:

Suzuki Alto goes back to basics in Japan

Believe it or not, you're looking at a brand new car. Not an old model from the '80s that's still being manufactured in some far-flung corner of the world, not a rehash of old technologies, but an all-new model introduced in Japan for the Japanese domestic market. Looking like a cross between a Jimny and a VW Up!, the new Suzuki Alto is a different machine entirely from the somewhat ungainly but comparatively modern model of the same name manufactured in India by Maruti Suzuki for markets around the world. This is the JDM version, built to Kei car specifications, and shares little more than its badges with the Indian model. Based on a supposedly all-new platform, the new Alto boasts what Suzuki claims is the best fuel economy of any non-hybrid in Japan. That's partially because of its spritely curb weight, down by 132 pounds over the model it replaces to tip the scales at just 1,345 pounds. That's over 600 pounds lighter than a Smart Fortwo. The whole thing rides on a tiny 97-inch wheelbase, of which 80 inches are taken up by the passenger compartment. Power comes from a 660cc three-cylinder engine mated to either a five-speed automated manual or CVT in a number of configurations that ought to help Suzuki sell even more of these than the 4.8 million Altos it's sold in Japan alone since its introduction 35 years ago. Featured Gallery 2015 Suzuki Alto (JDM) News Source: Suzuki Green Suzuki Hatchback Lightweight Vehicles JDM kei kei car