2003 Suzuki Xl7 on 2040-cars

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Suzuki Swift gets a motorcycle-inspired wide body for Tokyo Auto Salon

Tokyo Auto Salon is just around the corner, and companies such as Daihatsu and Mitsubishi have announced a slew of impressive custom cars. Suzuki has also announced its custom lineup, which is a bit humble this year at just three. They range from the wild Suzuki Swift Sport Katana to the mild Hustler Street Base. The Swift is the most impressive of Suzuki's show cars. Its name, and supposedly its looks, are based on the Katana sports bike. We're not sure they have that much in common beyond the silver and red paint job, but that's all right because this Swift still looks excellent. It features aggressive fender flares and a reworked front fascia. Bigger, wider wheels fit underneath those flares, and it has side-exit exhaust to cap off the extreme design. Next up is the Suzuki Jimny Sierra Marine Edition. Suzuki started with the wider Jimny Sierra model and fitted it with equipment for a day in and around the water. It has storage for fishing rods on either side and an interior covered in wetsuit material. The roof has been raised for extra interior space. The exterior also gets a garnish of visual upgrades such as custom wheels, chrome trim, paint scheme, auxiliary lights and tow rings. The third and final custom vehicle is the Hustler Street Base. It's fairly basic with a matte gray paint scheme, a few decals, and an upgraded audio system inside with some flashy lighting. Apparently it's designed for hip young people who live in the city and might be interested in extreme sports and an active lifestyle. Related Video:    

Pentagram aims to cut through the noise of EV sound design

What does an electric vehicle sound like when it goes from 0 to 60, when it signals a turn, when it’s powered down for the night? EV motors have fewer parts and are therefore incredibly silent, which presents safety concerns for drivers who recognize speed by sound and pedestrians who canÂ’t hear an approaching vehicle.  In 2019, regulators in Europe and the U.S. began requiring EVs to have warning sounds, but they left it up to the car manufacturers to choose those sounds. Many have taken the new legislation as an opportunity to not only create a branded sound, but also to stir up some marketing hype by enlisting famous musicians to compose the noise of an electric engine. Hans Zimmer created the Blade Runner-esque sound concept for BMWÂ’s i4 electric sedan, and, strangely, Linkin Park is creating EV sounds for BMW.  Sound designer Yuri Suzuki, a partner at design consultancy firm Pentagram, recently conducted a research project into the crucial role electric car sound has on a userÂ’s safety, enjoyability, communication and brand recognition, out of which he developed a range of car sounds. Suzuki says that while some automakers have chosen beautiful and interesting car sound designs, chasing celebrity clout is not the way to go when designing the sound behind serious machines.  “We really have to design carefully based on the psychological effects on a human,” Suzuki told TechCrunch. “ItÂ’s all about the relation between the human being and the machine itself.” Suzuki says smart sound design can help ease the difference between human and car by providing a shared language. Based on surveys he conducted, Suzuki came up with two new skeuomorphic electric engine sounds as well as adaptive sounds that reflect the time of day and the location of the drive.  His engine sounds are reminiscent of internal combustion engine revs, providing both drivers and pedestrians with a recognizable indication of speed increasing and decreasing. The sounds are placed at different pitches: one quite low, like a spaceship taking off; the other a bit higher, like a hovercraft vertically ascending. Audi, Ford and Jaguar Land Rover have also chosen to make futuristic copies of gasoline engines for some of their new electric vehicles.  SuzukiÂ’s sound design also includes in-car sounds, like powering on, turn signals or horn honking, that use AI to adapt to the time of day.

Suzuki teases iK-2 and iM-4 concepts set to debut at Geneva

While it may be true that Suzuki no longer sells its models in the US, the Japanese brand is still motoring along and quite popular in the rest of the world, including Europe. The Japanese company just teased two concepts to premiere at the 2015 Geneva Motor Show, but hasn't revealed much about them yet. First up is the iM-4 concept (pictured above), which Suzuki describes as an "iconic mini 4x4." Given that the next-gen Jimny (better known in the US as the Samurai) is supposed to go on sale in 2017, this vehicle might be the first future glimpse of the little offroader. The company reportedly wants to keep the new model close in spirit to the current one, while updating its aging design. The iK-2 concept (right inset) is a bit more mysterious. Suzuki calls it "an ideal compact sized car." Based on the brand's European range, it could preview a look for a future version of the Swift. We should know much more about both of them when the Geneva show begins in March. SUZUKI UNVEILS iK-2 AND iM-4 CONCEPT MODELS AT THE 85TH GENEVA MOTOR SHOW 06/02/15 Suzuki Motor Corporation will display two world-premiere concept models at the 85th Geneva Motor Show next month. iK-2 The iK-2 is an ideal compact sized car, developed with an innovative theme of "Harmonised Force". By combining all of the key elements expected in a car of this size the new model raises compact car values to the limit. iM-4 The iM-4 is an iconic mini 4x4 developed with a concept theme of "Shape the Inspiration". It is an all-new proposal from Suzuki, packed with its compact 4x4 DNA and new technologies as well as distinctive styling that will give real inspiration to drivers. Detailed information will be disclosed at the Suzuki press conference, scheduled on Tuesday, 3rd March 2015 at 11:15 am , On stand 4251, in hall 4 A special website is available on http://www.globalsuzuki.com/geneva2015/