1988 Suzuki Samurai Turbo Diesel Rock Crawler on 2040-cars

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Suzuki Jimny pickup concept heading to Tokyo Auto Salon

Some of the best news this year is coming at the tail end of 2018. Suzuki's Jimny is already pretty awesome, but for the upcoming 2019 Tokyo Auto Salon, Suzuki is preparing something quite special for its little off-roader: a Jimny pickup! Suzuki based the concept on the Sierra trim level. The truck is designed to be an active sidekick for customers who need the convenience of a pickup for either DIY stuff or adventuring. The retro style is immensely cool: gold bodywork, wood sides, different grille, light bar, white roof and matching white wheels with chromed hubcaps — the entire thing is like a 1970s Suzuki aftermarket parts catalogue applied to a new Jimny. The cab has been shortened to ditch the rear seats, and a short bed has been tacked on without lengthening the wheelbase. If you ask us, the wheelbase even looks shorter than stock. Accompanying the pickup is a "Survive" concept that looks ready for adventuring. The stock bumpers have been replaced with sturdy metal ones that improve the approach and departure angle. There's also an external rollover cage, a winch, custom wheels and some Defender-style aluminum diamond plate. Suzuki says the Jimny Survive has been outfitted for traversing "severe nature" under extreme conditions. We'd happily take both of these mountaineering or even for a weekend trip to the cottage. While both of these trucks are obviously concepts, they show the direction where a Jimny owner could feasibly take their truck. And since some earlier generation Jimnys have been available as pickups, it's not totally improbable to imagine a production Jimny pickup somewhere in the next decade. Here's hoping. Related Video: Image Credit: Suzuki Tokyo Motor Show Suzuki SUV Concept Cars suzuki jimny

Pentagram aims to cut through the noise of EV sound design

What does an electric vehicle sound like when it goes from 0 to 60, when it signals a turn, when it’s powered down for the night? EV motors have fewer parts and are therefore incredibly silent, which presents safety concerns for drivers who recognize speed by sound and pedestrians who canÂ’t hear an approaching vehicle.  In 2019, regulators in Europe and the U.S. began requiring EVs to have warning sounds, but they left it up to the car manufacturers to choose those sounds. Many have taken the new legislation as an opportunity to not only create a branded sound, but also to stir up some marketing hype by enlisting famous musicians to compose the noise of an electric engine. Hans Zimmer created the Blade Runner-esque sound concept for BMWÂ’s i4 electric sedan, and, strangely, Linkin Park is creating EV sounds for BMW.  Sound designer Yuri Suzuki, a partner at design consultancy firm Pentagram, recently conducted a research project into the crucial role electric car sound has on a userÂ’s safety, enjoyability, communication and brand recognition, out of which he developed a range of car sounds. Suzuki says that while some automakers have chosen beautiful and interesting car sound designs, chasing celebrity clout is not the way to go when designing the sound behind serious machines.  “We really have to design carefully based on the psychological effects on a human,” Suzuki told TechCrunch. “ItÂ’s all about the relation between the human being and the machine itself.” Suzuki says smart sound design can help ease the difference between human and car by providing a shared language. Based on surveys he conducted, Suzuki came up with two new skeuomorphic electric engine sounds as well as adaptive sounds that reflect the time of day and the location of the drive.  His engine sounds are reminiscent of internal combustion engine revs, providing both drivers and pedestrians with a recognizable indication of speed increasing and decreasing. The sounds are placed at different pitches: one quite low, like a spaceship taking off; the other a bit higher, like a hovercraft vertically ascending. Audi, Ford and Jaguar Land Rover have also chosen to make futuristic copies of gasoline engines for some of their new electric vehicles.  SuzukiÂ’s sound design also includes in-car sounds, like powering on, turn signals or horn honking, that use AI to adapt to the time of day.

Suzuki posts 46% drop in first-quarter profit on slowing India demand

TOKYO — Suzuki on Monday reported a 46.2% fall in first-quarter operating profit, hurt by lower output at home as it improves its inspection systems, and falling demand in India, its biggest market. Japan's fourth-largest automaker posted an operating profit of 62.7 billion yen (GBP487 million) for the April-June quarter, down from 116.5 billion yen a year earlier and below a mean forecast of 69.09 billion from eight analysts, according to Refinitiv. Suzuki reaffirmed its forecast for full-year operating profit to come in at 330 billion yen, up 1.7% from the year ended March 2019. Suzuki, known for its Swift and Baleno compact models, is bracing for subdued growth this year in India, where roughly one in two cars sold carries its brand. The company stuck to a forecast for vehicle sales to increase slightly on the year, but conceded that it may need to trim its forecasts in the coming months as slowing economic growth and stricter emissions standards could dent sales. Slowing profit growth could hamper its ability to invest in and develop lower-emissions vehicles and on-demand transportation services necessary to survive the technological upheaval currently underway in the global auto industry. The automaker has long acknowledged that it cannot shoulder the costs of developing electric vehicles and self-driving cars on its own, and has turned to Toyota to supply Suzuki vehicles with its gasoline hybrid systems.