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Osamu Suzuki announces retirement at age 91

TOKYO — Suzuki's 91-year-old chairman, Osamu Suzuki, announced he will retire in June, stepping aside for a new leader to navigate the shift to electric cars and fight off competition from tech firms such as Tesla and Apple. The chairman, after heading for more than four decades the company that his wife's grandfather founded, is leaving his son Toshihiro Suzuki, already president and CEO, to hold the reins of the company. Osamu told reporters on Wednesday he decided to retire after the company welcomed its 100th anniversary last year and its new management plan won approval. But he said he will "remain active" as an adviser. "I will neither run away nor hide," the patriarch said, who has repeatedly declared in the past he will be a "lifelong non-retiree." The company also announced on Wednesday it will invest one trillion yen ($9.45 billion), mostly on electrification technology, over five years. The younger Suzuki said the company needed to respond to a global push towards lower emissions. "Carbon neutral is the focus now. Suzuki must not fall behind this global trend," he said. The announcement by Japan's fourth-biggest automaker comes less than a week after rival Honda appointed a new CEO, who said he would consider alliances to make bold decisions. Carmakers, particularly smaller players such as Suzuki, are seen at a disadvantage due to the huge cost of developing EVs and technologies such as autonomous driving. Suzuki, alongside other automakers such as Mazda and Subaru, tied up with Toyota in 2019 to slash development and manufacturing costs. Osamu Suzuki, who joined Suzuki Motor in 1958, became president in 1978 and doubled as chairman in 2000. During his tenure, the company solidified its presence as the top maker of compact cars. He spearheaded the company's decision to enter its key Indian market in 1983. Maruti Suzuki, which the carmaker owns a majority stake in, is India's top carmaker, selling every second car in the country. In 2016, Suzuki stepped down as CEO to take responsibility for the firm's use of incorrect testing methods to calculate vehicle mileage, but he remained chairman. Osamu, who waved and said "bye-bye" at the end of Wednesday's news conference, will be appointed as senior adviser upon retirement.

Suzuki bringing compact iV-4 to Frankfurt

Even though American Suzuki Motor Corporation filed for bankruptcy last year and stopped selling cars in the US and Canada as part of its reorganization, there are still plenty of countries around the world where Suzuki continues to sell autos. For those markets, the automaker is working on a compact sport-utility vehicle, called the iV-4, which will be unveiled at the Frankfurt Motor Show in September.
Suzuki says the iV-4 "embodies the basic ruggedness of an SUV," and that its styling is modern and innovative. We'll have to take Suzuki's word on that one, though the teaser above certainly looks the part, with the grille reminding us of the one found on the Jeep Grand Cherokee (minus a few slats, of course).
Scroll down for the short-and-sweet press release, and expect the full brace of information to be revealed in September.

Suzuki sallies forth with new C-segment crossover with fishy S-Cross Concept

It's not what we'd call attractive, really, but at least the new S-Cross Concept is something fresh from Suzuki. Introduced to the world at the 2012 Paris Motor Show, Suzuki says the pale green machine previews its upcoming production C-segment crossover.
We hope some of its fishier elements - according to Suzie, the specially created Crystal Green Metallic body color evokes "nature in the city and the city in nature", whatever that means - remain in the conceptual pond, but either way, it's good to see that the Japanese automaker hasn't lost its will to compete in a heated segment of the market. In fact, Suzuki promises that the S-Cross "will be the first in an ambitious program of annual European model launches which Suzuki will be starting in 2013. "
What are the chances we'll see a production version of this crossover concept in the U.S.? Your Magic 8 Ball is as good as ours... In any case, feel free to peruse the press release below.