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2013 Suzuki SX4 gets new generation to carry on without us [w/video]

Despite the fact that the coffin has been sealed on Suzuki's US automotive arm, the brand is carrying on elsewhere in the world. The first new product to spearhead the Japanese automaker's product offerings in Europe is this SX4 crossover, making its official debut here at the 2013 Geneva Motor Show. You may remember the little SX4 as the cheapest all-wheel-drive car on sale in the US, packing cute styling and efficient, affordable packaging. And it doesn't appear that the formula has changed too much for this new generation, despite what we think are less attractive new duds derived from Suzuki's 2012 S Cross Concept.
The new SX4 is powered by a choice of two 1.6-liter engines - one diesel, one petrol - the former mated to a six-speed manual transmission while the latter uses a CVT with a "seven-speed manual mode" operated by steering wheel-mounted paddles. All-wheel drive remains intact on the SX4, now with four driver-selectable modes and the Allgrip name.
Suzuki is touting the SX4 as having the world's first double sliding glass sunroof, offering "the largest opening areas" in the segment. Overall, the updated interior looks nicely designed and quite functional, though not exactly a shining beacon of refinement.

Land-speed racer Bill Warner dies from motorcycle crash at 285 MPH

Motorcycle land-speed record holder Bill Warner died yesterday after crashing during an attempt at setting another record. The 44-year-old was clocked at 285 miles per hour on the runway of a former air base in northern Maine, before he lost control of his modified Suzuki Hayabusa motorcycle and veered off the runway.
It is not known what speed he was traveling when things started to go wrong and unclear what caused the crash, which happened shortly before 10:00 AM. Warner's crew suspect there were mechanical difficulties on his last run, in addition to a slight breeze, according to the video news report. Warner was conscious and able to speak after the crash but died an hour and 15 minutes later at a hospital in Caribou. The event and runway were closed for the rest of the day as police investigated the incident.
Warner was participating in "The Maine Event" at Loring Air Force Base in an attempt to reach 300 mph in one mile. Warner's best land-speed record, set in 2011, was 311.945 mph in 1.5 miles on the same runway, according to the Loring Timing Association, a record that still stands today for open-cockpit motorcycles. After that run, Warner said the scariest part was stopping the bike before the end of the runway. Be sure to check out the video news report after the jump.

Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question