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New investor allows Suzuki to fend off VW

After years of legal wrangling, the long-soured partnership between Volkswagen and Suzuki looks finally to be coming out of arbitration, according to Bloomberg. As a sign of the Japanese brand's improved fortunes, hedge fund Third Point LLC recently bought an undisclosed stake in the company. The investor reported seeing a major opportunity in the successful Maruti Suzuki business in India. As an investment, the only major problem that Third Point found with Suzuki was its legal battle with VW. "The company's greatest asset is its low-cost manufacturing process for vehicles for the emerging market consumer," the fund said in a letter, according to Bloomberg. Third Point reportedly also wants a seat on Suzuki's board, despite being a minority shareholder. The alliance between Suzuki and VW goes back to late 2009. In the deal, the Japanese brand was meant to get access to cutting-edge tech, and the German firm got a helping hand towards better establishing itself in India and Southeast Asia. Things didn't go as planned, though. Less than two years later, Suzuki's boss publicly derided the deal. Eventually, the allegations started going back and forth, and the two have been working out a way to untangle practically ever since. Among the biggest issue has been how to get back the 19.9 percent stake that VW purchased. According to Bloomberg, the arbitration is now technically over. With the divorce nearly final, the two sides are just waiting on a decision on how to split things up. Suzuki may even just buy VW's stake to get the shares back.

2019 Suzuki Jimny First Drive Review | Internet darling, real-world riot

FRANKFURT — Imagine a Mercedes G-Wagen hit with an incredible shrinking ray, and you'll not be far short of the new fouth-generation Suzuki Jimny, last sold in North America in the mid-1990s as the Samurai. The resemblance is astonishing, but there's enough of the Land Rover Defender, Toyota FJ, Honda Element and Jeep Wrangler in there, too, to keep Merc's copyright lawyers sitting on their hands. Cute as a family of otters in your bath, the new Jimny's proving the social-media hit of the fall, with online fan clubs starting, splintering and re-forming as they argue over which of the six new body colors is their favorite. Yet Jimny's no style pony. That lime green 'Kinetic Yellow' color might be the ultimate urban accessory, but it's formulated to make this tiny utility stand out in bad weather and on building sites. And in a world of fragile multi-clutch-based all-wheel-drive crossovers, Jimny is the real deal: body-on-frame construction, coil-sprung solid axles with three-link location at the rear and a panhard rod at the front, and a transfer-box set of crawler gears. And with entry, exit and breakover angles and ground clearance to rival that of a mountain ibex; this is a proper all-terrain automobile, just at five-eighths scale. It all started of course with Hope: the Japanese Hope Motor Company. Its OM360 was a 1960s Lilliputian take on the World War II Willys MB Jeep. Suzuki bought the design from Hope, and relaunched it with a new engine in 1970 as the first Jimny. Through three generations and 48 years, Jimny's been called variously: SJ; LJ; Farm Worker; Samurai; Gypsy; and Sierra. It's been rebadged as a Mazda and a Maruti, and has sold a total of 2.85 million across 194 countries, including at one time America, though the company pulled out of the U.S. car market in 2012. The outgoing third-generation Jimny had lost its way with a bland, wind-cheating design. The new Jimny is back to basics. Shortened by 1.2 inches, it's now 143.5 inches long, 64.8 inches wide, 67.9 inches high and runs on an 88.6-inch wheelbase. These bonsai dimensions are dictated by the Japanese Kei car, a size and taxation class aimed at tight urban spaces. The new car also gets a stronger, cross-braced ladder frame under the separate body isolated on eight rubber bobbins.

Future Classic: 1996-1998 Suzuki X-90

SUVs are absolute cash cows, and because of that, automakers don’t often take risks in their design and execution. Oh, sure, the occasional Evoque Coupe or Murano CrossCabriolet slips through the cracks, but by and large most SUVs have four doors, two or three rows of seats and a hatchback for your cargo. But in the 1990s, carmakers were still experimenting with SUVs, so things occasionally got weird, and nothing embodied weirdness quite like the Suzuki X-90. Half SUV, half coupe, half roadster (three halves – see, super weird), the X-90 was all about fun in the sun. It was wild and had lots of personality. SuzukiÂ’s liÂ’l guy was unlike anything else on the road. Why is the Suzuki X-90 a future classic? The X-90 was SuzukiÂ’s followup to the ill-fated Samurai – you know, the SUV that was “easier to flip than a toilet seat,” according to reports from the time. The X-90 was much safer, with standard features like driver and passenger airbags, as well as antilock brakes, but it still fully embodied the SamuraiÂ’s have-fun-anywhere ethos. “Cute utes” were a growing subset of small SUVs in the ‘90s, and wow did the X-90 fully lean into this demeanor. It was tiny – only slightly longer and taller than a modern Fiat 500 – with two doors, two seats, a removable T-top roof and a sedan-like trunk with a spoiler for added flourish. Its 6.3 inches of ground clearance gave it a tiny-tough trucky stance, and you could get it in vibrant colors like purple and teal. It even had seat fabric that looked like ‘90s jazz cups. So cool. What is the ideal example of the Suzuki X-90? Since it was a low-volume product that was only sold for a couple of years (adding to its scarcity today), there werenÂ’t many differences between the X-90s that came to the U.S. All of ‘em were powered by a 1.6-liter inline-four engine with a blistering 95 horsepower and 98 pound-feet of torque. Buyers could choose between rear- and four-wheel drive, as well as a four-speed automatic or five-speed manual transmission. Going for the stick-shift gave you a slight edge on fuel economy, with the EPA rating both RWD and 4WD X-90s at 24 mpg combined, compared to 22 mpg with the automatic. Considering its core mission was all about having a whale of a time, the smartest way to spec an X-90 is with the five-speed manual and four-wheel drive.