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Osamu Suzuki announces retirement at age 91

TOKYO — Suzuki's 91-year-old chairman, Osamu Suzuki, announced he will retire in June, stepping aside for a new leader to navigate the shift to electric cars and fight off competition from tech firms such as Tesla and Apple. The chairman, after heading for more than four decades the company that his wife's grandfather founded, is leaving his son Toshihiro Suzuki, already president and CEO, to hold the reins of the company. Osamu told reporters on Wednesday he decided to retire after the company welcomed its 100th anniversary last year and its new management plan won approval. But he said he will "remain active" as an adviser. "I will neither run away nor hide," the patriarch said, who has repeatedly declared in the past he will be a "lifelong non-retiree." The company also announced on Wednesday it will invest one trillion yen ($9.45 billion), mostly on electrification technology, over five years. The younger Suzuki said the company needed to respond to a global push towards lower emissions. "Carbon neutral is the focus now. Suzuki must not fall behind this global trend," he said. The announcement by Japan's fourth-biggest automaker comes less than a week after rival Honda appointed a new CEO, who said he would consider alliances to make bold decisions. Carmakers, particularly smaller players such as Suzuki, are seen at a disadvantage due to the huge cost of developing EVs and technologies such as autonomous driving. Suzuki, alongside other automakers such as Mazda and Subaru, tied up with Toyota in 2019 to slash development and manufacturing costs. Osamu Suzuki, who joined Suzuki Motor in 1958, became president in 1978 and doubled as chairman in 2000. During his tenure, the company solidified its presence as the top maker of compact cars. He spearheaded the company's decision to enter its key Indian market in 1983. Maruti Suzuki, which the carmaker owns a majority stake in, is India's top carmaker, selling every second car in the country. In 2016, Suzuki stepped down as CEO to take responsibility for the firm's use of incorrect testing methods to calculate vehicle mileage, but he remained chairman. Osamu, who waved and said "bye-bye" at the end of Wednesday's news conference, will be appointed as senior adviser upon retirement.

Suzuki Authentics Concept is genuine but drab

Looks can certainly be deceiving. Have a glance at this new Suzuki Authentics concept, for example - we were told that this would, essentially, be a proper sedan version of the new SX4, but our folks on the ground in Shanghai tell us it's actually much larger. Like, bigger than the Kizashi. (Hey, remember the Kizashi?)
Regardless, Suzuki says that the Authentics concept previews a C-segment vehicle for the Chinese market. A good move, too, since that segment has the highest volume in the Chinese market. (That's why automakers like Ford, for example, have more than one offering in the class.) If we're honest, the Authentics concept looks a bit "meh" for our tastes - there isn't a whole lot of emotion going on here with the design. Consider it a competitor for that spiffy new Ford Escort that also took the stage here in Shanghai.
We don't have any more details about the Authentics concept at the moment, but considering the fact that Suzuki has officially exited the US market, at least we don't have to worry about this thing showing up on our shores anytime soon.

Lucky Australians get super-limited Suzuki Jimny Heritage Edition

Every time the Suzuki Jimny comes up, people in the U.S. throw around phrases like “forbidden fruit” and words like “unobtanium.” Still, the automakerÂ’s newest off-roader may be impossible to get, even for people in markets where itÂ’s sold. The new Jimny Heritage Edition will soon be available in Australia, but its super-limited numbers will make it one of the rarest pint-sized off-roaders yet. Suzuki said it would only build 300 of the retro-inspired Jimnys. The companyÂ’s Australian website shows four colorways, including green, white, grey, and black, each accented by red and orange graphics and red mudflaps. Heritage decals and a unique cargo tray round out the look. The Heritage Edition gets the same 1.5-liter four-cylinder engine that the standard Jimny and Jimny Lite get, which produces around 100 horsepower and 96 pound-feet of torque. Suzuki offers a four-speed automatic transmission in other variants, but the Heritage comes exclusively with a five-speed manual gearbox. The JimnyÂ’s ultra-compact size, short wheelbase, and almost nonexistent front and rear overhangs make it a surprisingly capable off-roader. Utility vehicles have ballooned in size here in the States, and while we never got the Jimny, we did get oddities like the Geo/Chevy Tracker before the market went wild on luxo-barge SUVs. The Heritage Edition builds on the GLX trim, the most “luxurious” variant, if you can call it that. The trim gets a seven-inch touchscreen with Apple CarPlay and Android Auto, navigation, LED headlights, a rearview camera, fog lights, and even some advanced driver aids. Though small and somewhat basic, the Jimny Heritage Edition can be upgraded with several options and accessories. Suzuki offers skid plates, cargo accessories, premium speakers, and even an $1,800 (AUD) 15-inch wheel kit. Pricing starts at AUD 33,490, or $22,591, a few thousand more than the base Jimny. White is the only standard paint color, however, so lucky buyers will have to shell out an additional $695 for one of the other hues. Related Video