2005 Subaru Impreza Wrx 2.5l Hybrid on 2040-cars

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2015 Subaru WRX teased ahead of LA debut

After bringing a seriously hot concept to the New York Auto Show earlier this year, Subaru will finally reveal the production 2015 WRX at the Los Angeles Auto Show later this month. And while we've seen spy shots of the hotter Impreza (including the winged STI variant), Subaru has now released this teaser image, showing the bulging, scooped 'Rex that's nearly ready for its world debut.
What we can see is a car that's clearly been toned down from the conceptual version - we aren't surprised, really. But it appears that the added aggressiveness over the standard Impreza will make for a pretty hot-looking little sedan. Of course, WRX models have never exactly been pretty cars, and we don't expect this one to be, either. No matter - assuming this car follows in the footsteps of WRXes past, it should still be plenty good.
Subaru hasn't released any details about the WRX as of this writing, but again, we don't expect it to stray too much from the formula we know. Expect a turbocharged boxer engine underhood, all-wheel drive, and - hopefully - a manual transmission. Rumor has it the WRX and STI will lose their hatchback variants and go sedan-only for the 2015 model year, but we'll have to wait until the official LA debut to know that for certain. Stay tuned.

California adapts ZEV mandate with PHEVs for smaller automakers

California is the nation's largest market for zero-emissions vehicles with over 100,000 of them estimated to be on the roads there. The state's goal is to keep that number growing every year. To that end, the California Air Resources Board is now tweaking its rules in a way that might not boost ZEVs but could mean more plug-in hybrids for the Golden State. Jaguar Land Rover, Mazda, Mitsubishi, Subaru, and Volvo asked for an exemption to the state's zero-emissions vehicle mandate last year due to their relatively small development budgets compared to larger automakers. CARB denied their request but did craft a compromise, according to Automotive News. Rather than being required to offer a ZEV in the state, companies with an annual global revenue of less than $40 billion, like those in this group, may instead sell plug-in hybrids to earn ZEV credits. The companies aren't completely off the hook, though. If these plug-in hybrids don't earn enough credits, the corporations must buy them on the market to make up the difference. Automakers with popular electric models like Nissan and Tesla have made a big business through this trading system by selling their surplus to rivals. Tesla alone pocketed $51 million in the first quarter from this part of its business, according to Automotive News. The changes to the regulations also aren't set in stone, yet. CARB is meeting in 2016 and could adjust things further at that time. Related Video: News Source: Automotive News - sub. req. via Hybrid CarsImage Credit: Justin Sullivan / Getty Images Government/Legal Green Jaguar Land Rover Mazda Mitsubishi Subaru Volvo Emissions Electric Hybrid California zev credits zero emissions vehicle

Subaru getting creative in these two very different WRX STI viral videos

Subaru is getting into viral videos with two new, radically different shorts to promote the 2015 WRX STI; both are pretty entertaining. They are certainly more interesting, from an enthusiast perspective, than the company's dog-oriented advertising campaign and sponsorship of the Puppy Bowl.
The first promotes a new grindhouse-style short film that Subaru is launching, which is cheekily called The Ride of Her Life, and it previews the full deal due on March 13. While It's just a glimpse at the moment, if Subaru really leans into the cheesy, 1970s-style, then the full video could be really enjoyable.
The second video is a new take on an idea we've seen before but is still very cool. There might be some digital trickery going on in some of the "Stick bomb" shots, but the result is still exciting. Plus, the STI's Nürburgring livery is quite attractive. Scroll down to check them both out and tell us which you prefer in Comments.