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Subaru Levorg: Forbidden fruit

For Subaristas, the Levorg needs no introduction. Fans of the marque have been begging Subaru of America (SOA) to bring it over here from the moment it was first introduced. First introduced in Japan a year or so ago, and now making its way across the globe, it is one delicious wagon that SOA refuses to let Americans taste. Why? Wagons don't sell in America, so they say (some Euro-brands might disagree with that). Plus they seem to think they have the wagon market pretty well covered with the Outback, Forester, and to a lesser degree, the Crosstrek. First a bit of history Unlike here in America, at least in recent years, a Legacy wagon continued to exist in other markets. At some point Subaru decided to also delete it from their global portfolio, and to replace it with the smaller, sportier and well-equipped Levorg. The thinking was that the Levorg would be more distinct from the Outback than a Legacy wagon, and would be less likely to step on the Outback's toes in terms of searching for customers; makes sense. Another point needs to be made: Subaru is selling at record levels. They just can't make them fast enough as they are constrained by lack of production capacity. That will improve soon as the next-gen Impreza will be built in their Indiana plant this fall once the Toyota Camry production moves out. So, at the moment, they don't need the Levorg to improve sales. Down the road that may be a different situation, but for now adding another model line would be tough and of little benefit. Why America needs the Levorg When Subaru introduced the current generation WRX they deleted the hatchback — which accounted for 50 percent of WRX sales. Needless to say WRX 5-door owners were outraged — and continue to be so. The Levorg wagon could be the perfect answer for these folks, as shares many parts with the WRX. In Japan it's available with a new 1.6L direct-injection turbo as well as the same 2.0L direct-injection turbo found in the WRX. Other markets, to date, only get the 1.6L engine. All Levorgs have CVTs, with the 2.0 versions getting the high-torque CVT found in the WRX CVT. The chassis setup, while a tad softer, is very close to that of the WRX. So it is definitely a car that's cut out for canyon-carving. It's also more upscale than the WRX, with an interior more akin to luxurious trim levels of the Legacy and Outback. In its defense Subaru has claimed that the budget did not allow for developing both the Levorg and a 5-door WRX.

You can own this legendary Subaru rally car

Why would you want to buy a 19-year old Subaru? Because racecar. The '90s was the heyday of Subaru and Mitsubishi rally cars, a heritage the WRX and Evo still carry. A matching '97 WRC car cost $123,000 back in 2009, but this new listing does not name a price. If ex-Colin McRae cars are any yardstick, expect to write a check for more than $200,000 to get this in your garage. A competition-built car lives a hard life from the moment it's unleashed on its first rally stage. The fate of this Subaru is no exception, as the 1997 Monte Carlo Rally, its first outing, was cut short due to an accident. McRae, known for his vigorous driving style, slid the Impreza into the woods in a right-hand corner of the wintery stage and mangled the right rear corner: the rear wheel wouldn't even turn as he limped the car back to the pits. Subaru did claim a win from Monte Carlo thanks to Pedro Liatti's efforts, beating Carlos Sainz's Ford Escort WRC by nearly a minute. The next year, the repaired Impreza saw use by the Polish rally driver Krzysztof Holowczyc in a handful of WRC events. During the following decade the car went from one private team to another and ended up being completely restored between 2008 and 2009 – probably a well-deserved overhaul at that point. It hasn't seen a rally stage since, as it's been in collector hands and remains in perfect technical condition. For anyone who grew up either watching Subarus like this conquering rally stage after another, or having wrestled them on virtual gravel with video game controller in hand, this car is one of the essential 1990s motorsport machines. It would serve it right to be bought by someone who used to have a Subaru WRC poster on their bedroom wall 20 years ago. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.