2001 Subaru Legacy Outback on 2040-cars

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Subaru brings back the Barkley dogs in new TV spots

Who let the dogs out? Subaru did. And they're bringing them back. The company announced it's bringing back the Barkley family of Labradors and Golden Retrievers for a new series of TV spots called "Dog Tested. Dog Approved." Subaru aired the four 30-second ads during the 24th annual Screen Actors Guild Awards on Sunday, which it has sponsored for 14 years. They'll repeat on network and cable broadcasts and feature in targeted digital and social media promotions. Subaru used the Barkleys most recently to unveil its new Ascent three-row SUV during its "Welcome to SubaruVille" event at the L.A. Auto Show late last year. The stunt was widely deemed adorable. The family of dogs have appeared in the automaker's ads as far back as 2009. "With more than half of Subaru drivers having pets, we believe it is important to celebrate the love of pets shared by our owners," Alan Bethke, senior vice president of marketing at Subaru of America, said in a statement. "Pets are considered members of our Subaru family and utilizing the Barkleys in our campaigns allows us to connect with our customers in an authentic, fun and entertaining way." The new ads are "Car Wash," embedded atop this post; "Drop Off," about the first day of obedience school; "Driving Lesson," in which a parallel parking lesson is complicated by passing geese; and "Drive Away," about a teenage dog being picked up by his father at the Dog Bowl. Subaru said it will also sponsor this year's "Puppy Bowl XIV," which airs February 4 on Animal Planet on the same day as the Super Bowl, and it plans to partner with BuzzFeed and Funny or Die on custom content branded with the hash tag #MakeADogsDay later on in the campaign. Subaru partners with animal welfare organizations like the American Society for the Prevention of Cruelty to Animals as part of its Subaru Loves Pets campaign.Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Subaru Auto News Marketing/Advertising Subaru Crossover SUV dogs subaru ascent

We race a 2019 Subaru WRX STI up the Shelsley Walsh Hill Climb

SHELSLEY WALSH, U.K. — Keep your foot down, I tell myself. Easier said than done in a 2019 Subaru WRX STI on the narrow and treacherous Shelsley Walsh Hill Climb. Right away, thereÂ’s a very hairy fast left sweeper the STI takes in third gear, leading into another left that requires even more bravery: lifting just before entry without braking. The STIÂ’s all-wheel drive helps to pull us up and out of the corner, on the way to the fast straightaway up a steep hill. Abrupt berms, vegetation and walls line the right side, while the left has a poor excuse for a guardrail and a long drop past that. The road itself is extremely narrow – only big enough for one STI at a time – but smooth, picturesque. The prototypical meandering British B-road. An obligatory herd of sheep mill about in the distance partway up the hill, and a few cows watch the STI careen over the finish line.  This is the essence of the British hillclimb, an archaic form of motorsport that has survived to this day. In this pastoral setting, Shelsley Walsh happens to be the oldest continuously running (well, save a break for two world wars) hill climb event in the world, with the first official event being held August 12, 1905. It is, like many British hillclimb courses, almost comically short – just over half a mile, so thereÂ’s not much to memorize. Cars from the early 1900s (when it was still paved with stone) struggled to even make it to the top. Part of that struggle can be attributed to the rule that you must race with a full car of passengers, no less than the number of seats available. Besides that, cars just werenÂ’t very powerful back then, and Shelsley is a steep course. It peaks at a 16 percent grade. The course record belongs to a Gould GR55 NME open-wheel single-seater racecar at just 22.58 seconds. I managed to break into the mid 37s for my fastest run in the STI, but there was still a fair bit of time to be had in the course. Car preservation was much more important than chasing lap records — it was an hour drive back to our lodging that night, and the STI was our ride. There were two flavors of Subarus available to us for the hillclimb, and motoring around the British countryside after. One was the regular WRX STI, and the other was the shockingly expensive (and limited to 500 examples, long sold by now) Type RA. All the minor tweaks and upgrades made a tiny, tangible difference in my hill climb times.

Subaru uses Barkley dogs in new TV spots | Autoblog Minute

Subaru announced it's bringing back the Barkley family. A Dog family of Labradors and Golden Retrievers. A new series of TV spots called "Dog Tested. Dog Approved" has been released by Subaru. Subaru Autoblog Minute Videos Original Video