2000 Subaru Outback Limited Awd Leather on 2040-cars

Auto blog

Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.

Ford tumbles to second worst in Consumer Reports reliability survey, list dominated by Japanese [w/video]

It's no secret that MyFord Touch has had its share of problems since being introduced, but the most recent reliability survey from Consumer Reports shows just how much this infotainment system has affected Ford. Just two years ago, the automaker was in the top 10 for the institute's reliability rankings, but since then, it has tumbled to the second-lowest rung just above dead-last Jaguar. In addition to MyFord Touch, CR also attributes a handful of new products that have had issues right out of the gate.
Compiled from 1.2 million subscriber surveys, this year's auto reliability survey heavily favors Japanese automakers, with eight of the 10 spots hailing from Japan. Toyota brands grabbed the top three spots (Scion, Toyota and Lexus - in that order) with Mazda, Subaru, Honda and Acura filling the next four spots. The only non-Asian automaker cracking the top 10 was Audi at number eight.
Audi climbed a total of 18 spots from last year, and Cadillac and GMC round out this year's top gainers breaking into the top 15. Helping Cadillac's upward movement, the CTS Coupe was named the most reliable domestic car. Lincoln, Volvo and Chrysler join Ford on this year's biggest loser list.

We're going to drive Subarus through Patagonia

Later this month, Chris McGraw and I are going on an adventure. We're heading to South America with Subaru to drive cars through the wilderness, including the gorgeous landscape of Patagonia. It'll sort of be like that Top Gear episode, just without, you know, all the bad stuff (we hope). Since this is truly a once-in-a-lifetime opportunity, we're doing a huge blowout of coverage, and we want to bring you along for the ride. From February 16-21, we'll be posting video updates and a ton of social media coverage, so be sure to watch the Autoblog site as well as our YouTube, Facebook, Instagram, and Twitter feeds for all of the latest sights and sounds from our amazing trip. Of course, we'll have a big feature story wrapping the whole experience up, after we get back and shake off some of the jet lag. We're stoked, and we hope you're just as excited to virtually come along for the ride. Stay tuned.