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2015 Subaru WRX looks to set a new benchmark in LA

Subaru has just taken the wraps off of the new, 2015 WRX at the 2013 Los Angeles Auto Show. The totally redesigned sedan - the five-door option won't be offered - is more powerful, more fuel efficient (with the right transmission), better looking and more intelligently designed than the car it's replacing.
A new 2.0-liter, direct-injected, turbocharged flat-four sits thumping away under the hood, its top-mount intercooler getting force-fed air by a rather prominent hood scoop. Power output sits at 268 ponies and 258 pound-feet of torque, accessible between 2,000 and 5,000 rpm. While the new car only has a three-horsepower advantage on the current Impreza WRX, it delivers 14 more pound-feet of torque and delivers peak output across a much wider swath of the rev range (the old car netted 244 lb-ft at 4,400 rpm). All this extra grunt comes at a negligible weight penalty - a 2015 WRX with the six-speed manual is just 59 pounds heavier than a 2014 model.
As we said, a six-speed manual is will be available, and as a bonus, it packs one additional cog over the current, 2014 WRX's five-speed DIY transmission. So equipped, the WRX will scamper to 60 in just 5.4 seconds. As for the previously-confirmed continuously variable transmission, it will come with both six- and eight-speed manual shift modes, but will take half a second longer to get to the magical 60-mile-per-hour mark.

Subaru looks back on record-setting WRX STI from 2011 Isle of Man

In what we can only presume/hope is a precursor to the launch of the next-gen WRX STI, Subaru has released three videos now giving us a look back at the history of the STI-badged WRX models. In this third video, Dominick Infante, national manager of product communications at Subaru of America, got ahold of the automaker's 2011 WRX STI that broke records for the Isle of Man TT Challenge a couple of years ago.
In 2011, rally driver Mark Higgins piloted this car to a lap speed record of 115 miles per hour and a lap time record of 19:56.7 around the 37.8-mile course. The race-prepped STI, which Infante refers to as an "STI on steroids," features a beefed-up suspension, a wonderful-sounding open exhaust and the removal of the speed limiter to go with full roll cage and racing seats and harnesses.
Scroll down to see - and hear - new driving footage of this 2011 WRX STI with Infante behind the wheel as well as some race footage from 2011 - including a near-disaster Higgins averted at 150 mph. Also, be sure to check out the previous videos from Subaru for the 1998 Impreza 22B STI and a 2004 WRX STI.

Subaru rolls out BRZ Premium Sports Edition in Japan [w/poll]

The Subaru BRZ is many things: fun, affordable, communicative... but premium is not one of them. Yet that is precisely more of that upscale look and feel Subaru is going for with its new BRZ Premium Sports Edition.
Thus far exclusive to the Japanese Domestic Market, the BRZ Premium Sports Edition upgrades the standard model with unique 17-inch alloys and an interior spruced up with two-tone black and tan leather, along with contrast-stitched Alcantara trim for the instrument cluster, center console and door panels. There's also a set of aluminum pedals, metal and carbon trim, black mirror housings and more.
The luxed-up model wears a sticker price of 3,034,500 yen, which translates to about $31k. That would make it about $6k more expensive than a base BRZ in the United States, but to put it into more relevant context, the upgrades represent a 241,500 yen ($2,450) premium over the top-spec BRZ Type S in Japan. Assuming Subaru could keep that price premium intact, do you think it would be wise to offer the BRZ Premium Sports Edition in North America? Vote in our poll below, then have your say in Comments.