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Subaru supplies running low as automaker struggles to keep up with US demand

Consumers in the US are gobbling up Subaru models, a trend that may result in dealer shortages if the Japanese automaker isn't able to meet the surging demand. A quick look at the numbers reveals a 25.2 percent year-over-year jump in April US sales, and a 17-percent gain for the first quarter of 2013. The sales are so strong that the company's CEO, Yasuyuki Yoshinaga, told the Wall Street Journal that Subaru will exceed its 2016 goals (380,000 US units sold) by the end of the company's current business year. The US market has grown to be one of Subaru's best, with the company now logging about half its global sales on our shores.
While strong sales are good problem to have, the automaker has relatively limited production capacity, which may leave dealers with sparse inventory. Certain models, such as the popular Forester crossover (shown above), could hit 10,000 units this month with the plant at full capacity (far above its target of 8,000 units). On average, the US car industry has a 60-day supply of vehicles on hand, but inventory for the new Forester is at just 16 days. "If this situation persists, we'll face a supply shortage," Mr. Yoshinaga told the WSJ.
Despite being one of the smallest Japanese automakers by volume, this is all positive news for Subaru and parent Fuji Heavy Industries, which projects a second straight year of record operating profit thanks to strong US sales and a weaker yen.

CCTV footage shows Red Bull trophy heist going down

Any Formula One team knows the deal: you train, you prepare, you make the best car possible and put it in the hands of the best people you can get. But then out of nowhere another driver crashes into one of yours and your race is over. That's just the way it goes sometimes, but even that didn't prepare Red Bull Racing for the crash that happened at its headquarters last month. That's when some bandits drove a silver Subaru Legacy wagon backwards through the front door of the team's headquarters in Milton Keynes, UK, and made off with a bunch of the trophies displayed in the lobby. Now video footage from a closed-circuit television camera has surfaced, showing the crime go down in a brief twelve-second clip. It was a senseless crime since most of the trophies don't have much intrinsic value, and it's not exactly like they could sell them to someone else. All it accomplished was to damage the team's facility and demoralize the men and women who worked so hard to win those trophies – many of which ended up dumped in a nearby lake. News Source: BBC via YouTube, World Car Fans Motorsports TV/Movies Subaru F1 security trophy heist

Toyota, Honda, Nissan and more collaborating to increase fuel efficiency

Toyota, Honda, Mazda, Nissan, Subaru, Mitsubishi, Suzuki and Daihatsu have announced an alliance that will see a push to improve fuel economy from both gas-powered and diesel-powered engines by as much as 30 percent before the end of the decade.
The newly assembled Research Association of Automotive Internal Combustion Engines put the roughly $20-million project together, with the Japanese government committing to half the cost while the eight manufacturers will chip in the rest.
According to Automotive News, the automakers will team up and share basic research on internal-combustion engines in a bid to cut costs. Eventually, the results of the research will find its way into a production vehicle, although it's unclear just when we'll see the fruits of this partnership on the road.