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Prodrive builds new Isle of Man Subaru for record attempt

Prodrive have released photos of their new weapon for the Isle of Man TT Course. The three-time British Rally Champion Mark Higgins has set a number of records driving a Subaru on the famed Manx course throughout the years, and this time Subaru Technica International and Higgins are teaming up with Prodrive. Prodrive are famous for building Subaru's rally cars in the past, from 1990 to 2008, so the joining of forces gives the Isle of Man TT car an extra helping of motorsport magic. These days, Prodrive is also known for rally-prepared Minis and for building Aston Martin racing cars. They've had their share in giving UK-specification customer cars more power as well, along with creating a one-off, Subaru-based P2 sportscar to showcase their engineering skills and close ties with the Japanese manufacturer. This year's motorcycle event takes place on the treacherous 37-mile circuit in the end of May and early June. Past years' record drives have been especially memorable, and Higgins has been at it since 2011, first dipping under 20 minutes with a 19-minute, 56.7-second run five years ago – besting Tony Pond's 1990 laptime by over two minutes. The latest time for Higgins is 19 minutes and 15 seconds, so it will be interesting to see if the new car does it in less than 19 minutes. Related Video: Featured Gallery Subaru Prodrive Isle of Man Motorsports Subaru Racing Vehicles isle of man tt mark higgins road racing

Subaru pulls on our heartstrings with father and daughter ad

Do you remember your first car? Was it a hand-me-down from your parents? While it wasn't actually my first car, my parents gifted me a 1990 Mercury Sable as a daily driver, considering that my own chosen car, a 1965 Karmann Ghia, wasn't exactly the most reliable steed in the world. And while I predictably disliked the new-to-me family car, looking back, it was perfect – reliable, safe and, perhaps most importantly for a 17-year-old, free. If it weren't for that car, simple things like going to school, interviewing for jobs and even going to see a movie with friends would have been a massive ordeal. I eventually traded that old Mercury in on the first new car I ever bought at a dealership, with my parents' blessing and, as you might have guessed, my dad's co-signature. While I know not everyone's automotive journey began this way, I'm certain that my story is not actually mine alone. That's why this new ad from Subaru pulls at so many heartstrings – a father cleans out his old Forester, finding keepsakes and nearly-forgotten memories along the way, as he prepares to pass it on to his 16-year-old daughter. Check out the video above, and feel free to share your own hand-me-down stories in Comments. News Source: Subaru via YouTube, Adweek Marketing/Advertising Subaru Ownership Crossover Videos first car

UK designer to make WRX Concept-aping body kit for production Subaru

Remember the Subaru WRX Concept shown at the 2013 New York Auto Show, the one almost everyone loved but no one expected Subaru to make? Indeed, that Parnassian "design statement" led to a production design that came from a good middle class neighborhood known for its office parks and pasture land. UK designer Michael Bond is offering to change that, the man behind the yet-to-be-produced Rumbler "Superhero Utility Vehicle" touting the Subaru WRX Concept 13, which would take a customer's new WRX and turn it into something pretty close to the original concept.
That means new front and rear clips, including a redesigned rear diffuser to increase downforce, but a spoiler can be installed if the buyer decides that what he wants. The car won't be an exact replica of the NYIAS concept since that would infringe on Subaru's intellectual property, but it isn't clear yet how the design would be altered. Bond's site says that once he gets 50 confirmed orders, his team will order a WRX and begin the process of creating the new bodywork. It is claimed that once work begins, it will be four to six months to "[present] a completed model for public view."
Bond says the price will come down depending on the number of orders beyond 50, but doesn't give any indication of how much those first 50 cars could cost. If you're keen, though, head over to the site and fill out the enquiry form. Who knows if the Concept 13 will happen, but so far this is the best chance you have of getting what could have been.