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Why a production Mazda Koeru won't be a Subaru Outback clone
Wed, Dec 9 2015No automaker has had a hit quite like the Outback Many have entered, few have won. The Subaru Outback is one of those automotive bogeys that competitors seek to imitate but never quite capture. Mazda is poised to change that, its CEO tells Automotive News, with a production version of the Koeru concept. We're torn on whether this attempt will be the one to do it, whether the proposed model is truly aimed at the Outback, or whether it's just another pale imitation destined for failure. While the ingredients are pretty basic – wagon-like shape, extra cladding, a smidge more ground clearance than a regular car – no automaker has had a hit quite like the Outback. Reasons include packaging issues, poor brand fit, and Subaru's seemingly unstoppable momentum in building all-wheel-drive archetypes. That hasn't stopped a bunch of companies from trying. And now for a list: Ford attempted with the Freestyle/Taurus X; note that that model no longer exists, having been replaced de facto by the Flex and the newly crossover-ified Explorer. Audi discontinued the A4 Avant and slapped the Allroad badge and some fender flares on to capture the affluent outdoorsy crowd, initially selling well but now down 40 percent since last year. The humpback Honda (Accord) Crosstour and Toyota Venza could also be considered Outback-apers, as both short-lived models took sedan bodies and added a hatch and optional all-wheel drive. Dodge got into this space a few years back with the Journey Crossroad trim level, but fake brush guards and black wheels do not an Outback make. Volvo has perhaps come closest with the XC70, a not-quite-crossover that it nevertheless brands like its other crossovers. It helps that the Volvo die-hard and the repeat Subaru buyer aren't too different. Most of these models no longer exist, and the ones that do haven't sold as well as Subaru's Outback so far this year. Even if you're generous and add all 96,718 Journey sales (and not just those for the Crossroad, which FCA doesn't break out separately) to V70/XC70, Venza, and Crosstour, it still doesn't equal the 136,227 Outbacks Subaru pushed through November of 2015. And, as Automotive News points out, Mazda hasn't sold that many crossovers so far this year (the number is 129,932 thanks to huge CX-5 numbers). So why is Mazda considering going after the hallowed Outback? First off, we're not sure that it is because there's the question of what tiny niche this vehicle would occupy. "It's a totally new car.
Subaru posts 15.7% rise in fill-year operating profit
Mon, May 18 2020TOKYO — Subaru on Monday posted a 15.7% rise in annual operating profit in the fiscal year that ended in March as it recovered from a raft of product recalls last year, but warned that sales of its cars would take a hit from the coronavirus outbreak. Profit rose to 210.3 billion yen ($1.96 billion) for the year just ended, from 181.7 billion yen a year earlier under international financial reporting standards. It exceeded a consensus estimate of 204.7 billion yen profit drawn from 17 analysts polled by Refinitiv. Global automakers are struggling to recover from the coronavirus, which has pummeled car sales as shelter-in-place orders in many countries clobbered car demand, while plant workers had been left unable to commute to work. Though Subaru and its rivals have begun to restart vehicle factories, anaemic demand, supply chain disruption and social distancing measures at factories are expected to limit output in the coming months. "We saw a limited impact of the coronavirus on our results for the year just ended," Chief Executive Tomomi Nakamura told a teleconference. "But although we have resumed production this month, we are only operating one shift in Japan, and the pace of U.S. output has slowed significantly ... we see many uncertainties related to the virus." As a result, the maker of the Outback and Forester SUV crossovers declined to give an earnings forecast for the current business year, while it slashed its year-end dividend for the year just ended by 61% to 28 yen per share. Some analysts believe industry-wide global auto sales could slump by a third this year and that any recovery will be slow and patchy as job losses and reduced incomes weigh on consumer spending. Subaru, which earns two-thirds of its vehicle sales from the United States, acknowledged that it may take a hit in the coming months as its biggest market struggles get the coronavirus pandemic under control. The automaker saw a 3% rise in global vehicle sales in the year to March to 1.03 million units, bouncing back from last year, when a defective steering component and measures to improve inspection tests had stopped output for two weeks at its sole assembly plant in Japan. The process to restart its U.S. plants would take time, Subaru said, and it expects to produce only around 5,000 units this month, a fraction of last year's 40,000. The virus would result in a global production hit of around 150,000 units, it added.
Subaru announces 2019 Crosstrek pricing
Thu, Jun 21 2018For the 2019 model year, the Subaru Crosstrek doesn't get a big refresh, but it does have a couple changes coming down the pipeline. One of those changes is in the pricing. For 2019, the MSRP is up by $100. That means the base price for the Crosstrek 2.0i equipped with the six-speed manual transmission — the most bare-bones version — is $22,870, which includes the $975 in destination fees. So what's new for 2019? For one, Subaru's EyeSight driver assist technology — which includes adaptive cruise control, lane keep assist, pre-collision braking and lane departure and sway warning — is available on the CVT-equipped base model. It's an $845 option, totaling $28,745. The Crosstrek Premium, which begins at $23,870, now comes with the 6.5-inch multimedia as standard. The Crosstrek Limited, at $28,170 has EyeSight, automatic braking and high beam assist as standard equipment. The Subaru Crosstrek, regardless of trim level, is all-wheel-drive, and powered by a 2.0-liter four-cylinder providing 152 horsepower and 145 pound-feet of torque. That is mated either to a six-speed manual or a continuously variable transmission. The CVT in Premium and Limited trims also offers a seven-speed manual mode with paddle shifters mounted to the steering wheel. CVT models also come with X-Mode and Hill Descent Control for loose or slick roads or off-road driving. The Subaru Crosstrek offers fuel economy figures of 23 miles per gallon city/29 highway/25 combined for manual-equipped models. The CVT-equipped version offers 27/33/29 mpg. If that's not good enough for you, you won't have to wait long for something better. Subaru has announced that the 2019 Crosstrek will be its first model to receive a plug-in hybrid powertrain, available by the end of this year. We don't know what the pricing will be on that, yet, though. Related Video:
