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Subaru getting creative in these two very different WRX STI viral videos

Subaru is getting into viral videos with two new, radically different shorts to promote the 2015 WRX STI; both are pretty entertaining. They are certainly more interesting, from an enthusiast perspective, than the company's dog-oriented advertising campaign and sponsorship of the Puppy Bowl.
The first promotes a new grindhouse-style short film that Subaru is launching, which is cheekily called The Ride of Her Life, and it previews the full deal due on March 13. While It's just a glimpse at the moment, if Subaru really leans into the cheesy, 1970s-style, then the full video could be really enjoyable.
The second video is a new take on an idea we've seen before but is still very cool. There might be some digital trickery going on in some of the "Stick bomb" shots, but the result is still exciting. Plus, the STI's Nürburgring livery is quite attractive. Scroll down to check them both out and tell us which you prefer in Comments.

Subaru STI display celebrates the division's high-performance history in New York

Subaru Tecnica International is really getting to celebrate itself at the 2015 New York Auto Show. Not only is the Japanese brand's performance division showing off a turbocharged take on the BRZ in the Big Apple, it also set up a small exhibit commemorating four past achievements. The oldest car of the group is a 1996 Subaru Impreza WRX STI Type RA wearing full rally garb. Its 2.0-liter turbocharged boxer four-cylinder kicks out 270 horsepower, but this specific one isn't a competitor. Instead, Subaru used the vehicle to promote the launch of the 1998 Impreza 2.5RS. STI also has one of the most coveted Subarus ever on display, a 1999 Impreza 22B STI. These limited two-door models were made to celebrate the company's World Rally Championship victories. Each one was plucked off the assembly line and fitted with a curvaceous, wider body and adjustable rear wing. Power was provided by a 2.2-liter turbocharged boxer four-cylinder with 280 horsepower. The final two members of this mini museum are a bit more modern. The 2004 WRX STI should be familiar to performance fans in the US with its 300-horsepower boosted 2.5-liter four-cylinder and six-speed manual. There's also the 2015 WRX STI that blitzed the Isle of Man last year to set a new lap record of 19 minutes and 26 seconds around the island course. With STI planning a US expansion over the coming years, this is a fantastic reminder of the division's past. Hopefully, it can keep living up to these high standards. Related Video:

2013 Subaru WRX STI Special Edition

Despite my best efforts to convince myself otherwise, I think I'm finally getting too old for this car. I remember the days when I would go ga-ga over the winged Subaru WRX STI sedan, my inner boy racer caring only about its turbo thrills and not taking into account things like price, packaging or interior quality/comfort. Even now, as someone who generally appreciates offbeat color choices, I'm having a hard time getting behind the Tangerine Orange paint of this Special Edition tester, a unique version of the STI sedan limited to just 100 cars. (West Coast Editor Michael Harley recently spent time in the Special Edition WRX sedan, which will see a production run of 200 units.)
To give it The Full Halloween, this limited-edition Subie comes with black accents on its mirrors and fender badges, not to mention black alloy wheels and special graphics on the rocker panels. Special Edition cars also come standard with foglights, and there are orange accents found throughout the interior. All in, this flashier Subaru will set you back $34,795 plus $700 for destination, or $500 more than the standard version.
No, $35,000 isn't chump change, and many will argue that there are far better vehicles to be had at that exact same price point. And while my aging brain is beginning to think more toward that side of the rational thought spectrum, there's still a lot about this car that makes my more youthful self endlessly happy.