2014 Subaru Forester 2.5i Awd Brand New! on 2040-cars

Auto blog

Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.

NHTSA, IIHS, and 20 automakers to make auto braking standard by 2022

The National Highway Traffic Safety Administration, the Insurance Institute for Highway Safety and virtually every automaker in the US domestic market have announced a pact to make automatic emergency braking standard by 2022. Here's the full rundown of companies involved: BMW, Fiat Chrysler Automobiles, Ford, General Motors, Honda, Hyundai, Jaguar Land Rover, Kia, Mazda, Mercedes-Benz, Mitsubishi, Nissan, Subaru, Tesla, Toyota, Volkswagen, and Volvo (not to mention the brands that fall under each automaker's respective umbrella). Like we reported yesterday, AEB will be as ubiquitous in the future as traction and stability control are today. But the thing to note here is that this is not a governmental mandate. It's truly an agreement between automakers and the government, a fact that NHTSA claims will lead to widespread adoption three years sooner than a formal rule. That fact in itself should prevent up to 28,000 crashes and 12,000 injuries. The agreement will come into effect in two waves. For the majority of vehicles on the road – those with gross vehicle weights below 8,500 pounds – AEB will need to be standard equipment by September 1, 2022. Vehicles between 8,501 and 10,000 pounds will have an extra three years to offer AEB. "It's an exciting time for vehicle safety. By proactively making emergency braking systems standard equipment on their vehicles, these 20 automakers will help prevent thousands of crashes and save lives," said Secretary of Transportation Anthony Foxx said in an official statement. "It's a win for safety and a win for consumers." Read on for the official press release from NHTSA. Related Video: U.S. DOT and IIHS announce historic commitment of 20 automakers to make automatic emergency braking standard on new vehicles McLEAN, Va. – The U.S. Department of Transportation's National Highway Traffic Safety Administration and the Insurance Institute for Highway Safety announced today a historic commitment by 20 automakers representing more than 99 percent of the U.S. auto market to make automatic emergency braking a standard feature on virtually all new cars no later than NHTSA's 2022 reporting year, which begins Sept 1, 2022. Automakers making the commitment are Audi, BMW, FCA US LLC, Ford, General Motors, Honda, Hyundai, Jaguar Land Rover, Kia, Maserati, Mazda, Mercedes-Benz, Mitsubishi Motors, Nissan, Porsche, Subaru, Tesla Motors Inc., Toyota, Volkswagen and Volvo Car USA.

Subaru XV Concept is our first glimpse at the next Crosstrek

Subaru debuted a pair of Impreza concepts at last year's Tokyo and Los Angeles shows – one, a five-door hatch, the other, a sedan. But the Impreza range also includes the lifted Crosstrek, known as the XV in other markets. So at the 2016 Geneva Motor Show, Subaru presents our first official glimpse at the next-generation, high-riding Impreza, by way of this XV Concept. Details are few – what you see is what you get. The XV definitely has a more butch take on the sedan and hatchback concepts that came before it, in keeping with the Crosstrek's ethos. The concept rides on 19-inch wheels which surely won't make it to production, and we expect some sort of boxer four-cylinder engine to drive power to all four wheels. View 12 Photos All in, the XV Concept looks pretty good. But Subaru has a long history of making attractive concept cars that don't quite carry their beauty over to production. Even so, the current Crosstrek has a sort of rugged handsomeness to it, so here's hoping something similar happens when this concept eventually transforms into a production model next year. "Subaru XV Concept" Makes World Debut at 2016 Geneva International Motor Show Tokyo, March 1, 2016 - Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, today unveiled the Subaru XV Concept at the 2016 Geneva International Motor Show. The Subaru XV Concept is a design concept car that embodies Subaru's next-generation DYNAMIC X SOLID design philosophy in a compact crossover model. Its compact body features Subaru's DYNAMIC X SOLID design elements, the powerful form of a crossover, and a quality feel beyond its class – previewing the design direction of the next-generation Subaru XV*. Main Features of Subaru XV Concept The front, sides, and rear are seamlessly joined in the DYNAMIC X SOLID surface structure, creating a three-dimensional and solid body that is a feature of Subaru styling. The dynamism is enhanced by well-placed character lines on the compact body shape. The design expression of "Enjoyment and Peace of Mind", the value that Subaru provides to its customers, is fully pursued within the limits of the compact crossover model body size. In the area of functionality essential to a Subaru car, excellent aerodynamic performance is teamed with the ample road clearance and luggage space required of a crossover vehicle, achieving blend of function and style.