2008 Subaru Forester L.l. Bean Edition, Pano Roof, Loaded!!! on 2040-cars

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Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.

Subaru parent company celebrates 60th birthday

Fuji Heavy Industries, parent company of Subaru, celebrated its 60th anniversary on June 15. And while the company is largely known in the automotive world for its innovative all-wheel-drive cars, its history stretches far back before the days of symmetrical all-wheel drive, World Rally Blue and gold wheels.
FHI was founded, much like Germany's BMW, as an aircraft company. It went through a series of names before settling on its current title in 1953. And while its aerial successes were never quite as famous as Mitsubishi and its Zero, FHI did fly Japan's first jet-powered trainer. The same year, 1958 to be exact, it unveiled the iconic Subaru 360 minicar. While the 360 never quite caught on in the US (at least not with the fervor of the similarly laid-out Volkswagen Beetle), the small, affordable and simple Subie had a wide-ranging appeal across the island of Japan.
The rear-drive, rear-engined 360 was eventually joined by the 1000, Subaru's first front-engine, front-wheel-drive car. More importantly, the 1000 ushered in Subaru's use of a horizontally opposed engine. The Subaru Leone, which arrived in 1971, expanded on the 1000, by offering a combination we're all familiar with nowadays - all-wheel drive with a flat-four engine.

Autoblog Podcast #399

Episode #398 of the Autoblog Podcast is here, and this week, Dan Roth, Brandon Turkus, and Rob Sass of Hagerty Classic Cars Magazine talk about Cadillac's move to Manhattan and new naming convention, preview the Paris Motor Show, and finish up with the 3 Guys, 3 Grand Classic Car challenge. Also included is an interview with Tom Tjaarda, prolific designer of vehicles including the DeTomaso Pantera. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the rundown below with times for topics, and you can follow along down below with our Q&A. Thanks for listening! Autoblog Podcast #399: The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics: Cadillac relocates to NYC and changes its model names Paris Motor Show preview Tom Tjaarda interview $3,000 classic cars In The Autoblog Garage: 2015 BMW 428i Gran Coupe 2014 Subaru XV Crosstrek Hybrid Jensen Interceptor Hosts: Dan Roth, Michael Harley, Brandon Turkus Runtime: 01:47:56 Rundown: Intro and Garage - 00:00 Cadillac Move - 24:02 Paris Motor Show - 39:22 Tom Tjaarda - 52:12 Hagerty $3000 Classics - 01:15:43 Q&A - 01:27:45 Get the podcast: [UStream] Listen live on Mondays at 10 PM Eastern at UStream [iTunes] Subscribe to the Autoblog Podcast in iTunes [RSS] Add the Autoblog Podcast feed to your RSS aggregator [MP3] Download the MP3 directly Feedback: Email: Podcast at Autoblog dot com Review the show in iTunes Podcasts Paris Motor Show BMW Cadillac Subaru Classics cadillac ct6 rob sass cadillac lts