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Subaru EyeSight: Autoblog Technology of the Year finalist

Peering out of the top of the windshield of a growing number of Subaru models, looking like a pair of cyborg eyes on either side of the car's rearview mirror, are twin cameras that make up the visible portion of Subaru's high-tech EyeSight system. For 2015, the stereoscopic camera-based system is available on the Forester, Legacy, Impreza and Outback.
These cameras allow Subaru to equip its vehicles with such safety and convenience features as adaptive cruise control, lane departure warning and pre-collision braking that can slow the car automatically if an imminent accident is detected, even bringing the vehicle to a complete stop.
Subaru has offered EyeSight technology on its vehicles in the United States since the 2013 model year. Newly upgraded for 2015, EyeSight's smaller cameras now see in color and are capable of scanning further ahead and over a wider swath, which means an EyeSight-equipped car will now be able to respond more quickly. That means a higher chance of accident avoidance for 2015, something everyone on the road will surely appreciate.

Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead

There will be many automakers spending millions upon millions of dollars advertising in the Super Bowl next weekend, but Subaru will not be one of them. Instead, the automaker will be catering toward animal - specifically dog - lovers with a set of commercials for the 2014 Subaru Forester that will appear during Puppy Bowl IX on Animal Planet.
The ads all build on Subaru's reputation of being a dog-friendly brand, and its latest "Dog Tested. Dog Approved" campaign will feature four 20-second spots. Of the four, "Tailgate" and "On The Lot" are definitely the most entertaining, while "Let's Talk Financing" and, especially, "Lint Roller" are snoozers.
Scroll down to watch all four spots, and there's also a press release listing other initiatives Subaru is planning to attract dog lovers. If you like dog commercials, you should check out the newest spot from Volkswagen, too.

Subaru provides first glimpse at upcoming Forester STI

Have you been patiently awaiting an STI version of the Subaru Forester? Your wait may be over soon, good friend, as teaser images of just such a vehicle have surfaced online.
Set to debut on November 25, the 2015 Subaru Forester STI will reportedly feature more aggressive aero and cooling, upgraded rolling stock and brakes, and Subaru Tecnica International's signature bright-blue paint and red accents.
What we don't know is what will provide the motivation. There's a pretty big gap at present between the 250 horsepower offered in the top-of-the-line Forester 2.0XT and the 305-hp WRX STI, and we don't know where along the spectrum the Forester STI might fall. Nor do we know, for that matter, if it'll be offered Stateside. But we're looking forward to finding out.