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Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.

2016 Subaru WRX: Is this successor worthy of the crown?

I was leasing a 2012 Subaru WRX, a car I had wanted since forever. When the lease was up, I decided to trade it in and get another WRX, a 2016 model. Now that I've put over 7,500 miles on the new one, I can offer a fair comparison of the previous-generation model and newest model. While the basic DNA is the same – turbocharged boxer engine + symmetrical all-wheel drive – these cars look and feel rather different. Exterior The prior model WRX ran from 2008 to 2014. In 2011, though, Subaru upped the ante by giving its rally-inspired baby a widebody look similar to the STI variant. The WRX was offered as either a sedan or a hatchback. I opted for the hatchback version because of the extra cargo space, and I felt it looked better than the sedan. I loved the look of this car, especially in the classic World Rally Blue paint. The flared fenders, hood scoop, and quad exhaust tips made for one aggressive-looking machine. It definitely stood out from the crowd. The new model, on the other hand, introduced in 2015, is only offered as a sedan. It blends into the crowd for the most part, but I think the front end looks great and the side profile looks sleek. At the rear, Subaru did a nice job with the stainless steel exhaust tips versus the old model's unfinished tips, but the taillight design is nothing special. The low-profile trunk spoiler is a nice touch. The 18" wheels on the Premium and Limited models look sharp, though they're a bit on the heavy side. Interior The previous generation WRX was criticized for its spartan interior, but I didn't mind it. I liked the simplicity. Everything was easy to use, whereas newer cars have a bit of a learning curve with infotainment systems and whatnot. The red stitching and WRX-embroidered seats added some uniqueness to the car. The fit & finish weren't great, though. There was a rattling sound coming from the driver's side A-pillar that I had to fix. Subaru did a good job with the new model's interior. It feels more elegant than aggressive. The climate control knobs have a nice feel and weight to them, and the steering wheel is superb. There's a digital display on the gauges, a small screen on top of the dash, and Subaru's Starlink system for radio and phone. A back-up camera is standard and displays on the Starlink's 6.2" screen for 2016, which has been a surprisingly nice perk to have.

Toyota 86 and Subaru BRZ successor canceled?

Rumors indicate that the Toyota 86 is done for. Japanese Nostalgic Car is quoting Japanese sources as saying Toyota and Subaru have parted ways regarding the 86 and that the current car's replacement is off the table. According to JNC, the Japanese magazine Best Car is readying a report that the 86/BRZ successor has been canceled. JNC also considers the fact that in Japan, there will be a four-cylinder, 197-horsepower version of the new Supra, ready to continue where the 86 will leave the market. Back in 2016 the automaker seemingly confirmed that a replacement for the rear-drive car was under development, but plans can change and with a cheaper Supra version for sale in markets outside the U.S., we have to wonder if the 86 replacement has been shelved. The 86, while balanced, has only received mild enhancements and not a lot of extra power during its near-decade long time on the market, and it isn't such a strong seller that it would necessarily merit the effort of Toyota developing a successor on its own, particularly without the help of a partner like Subaru or BMW. At the same time, Autocar quotes Toyota boss Akio Toyoda on the Supra: "At the end of the day, is there anything better than a tight rear-wheel-drive sports car? I hope this won't be the last Toyota sports car you see from us in the future." While that is far from a solid statement of Toyota's future intent, it paves the way to offerings below the Supra, and shows how much the company boss cares about driver involvement. There is a distinct possibility that the company will re-introduce the MR2 as an electrified, rear-drive sports car – which could still be a joint venture with Subaru, as Japanese Nostalgic Car theorizes. Whatever's in the pipeline – and we hope there is something in the pipeline – it seems Toyota's heart is in the right place: driving the rear wheels. Related Video: