New 2015 Subaru Wrx Sti 4dr Sdn Limited on 2040-cars

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Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.

Subaru could have all-electric CUV by 2021

Subaru doesn't exactly have an industry-leading electric vehicle program. It sells the Impreza Sport Hybrid in Japan and the Crosstrek Hybrid in the US. There have been electrified rumors and concept cars, but Subaru has been more content to promote getting out into the environment rather than using your car to help it. But maybe this'll change in 2021. That's when, according to a report in the Nikkan Kogyo Shimbun newspaper in Japan, the automaker will introduce an midsize, all-electric AWD CUV in the US. The EV would be based on the Forester or Outback and use a new global platform. As for where the cells, batteries, or motors would come from, there was no mention. The newspaper cited unnamed sources and all that an on-the-record spokesperson would say is that, "We have yet to decide on any specifics at the moment." Or, as Subaru of America's national manager of product communications, Dominick Infante, told AutoblogGreen, "It's a bit early for us to discuss electric vehicles and PHEVs." There's a good reason for Subaru to be considering going electric, and it's the same one that's pushing the entire industry to zero-emission vehicles: tighter emissions regulations. As much as we want to know everything now, it appears that Subaru is taking the same approach to all-electric vehicles as it did with hybrids. At the New York Auto Show in 2013, Subaru's executive vice president Tom Doll said that, "We at Subaru were not the first to market with a hybrid, but we sure made sure we did it right." If it takes the company until 2021 to release an EV, it had better get it right. Related Video:

Porsche 911 Turbo and Nissan GT-R Nismo star in World's Greatest Drag Race 4

We love Motor Trend's annual World's Greatest Drag Race video. Now back for its fourth appearance, the idea of lining some of the world's fastest cars up for a ten-wide, straight-line, full-throttle run is, well... it's pretty freaking badass.
The lineup this year boasts some impressively fast cars to be sure. The group of ten includes the following darlings: Alfa Romeo 4C, BMW i8, BMW M4, Chevrolet Camaro Z/28, Ford Fiesta ST, Jaguar F-Type R Coupe, Nissan GT-R Nismo, Porsche 911 Turbo S, Subaru WRX STI and, last but not least, the Volkswagen GTI. Give us any one of those for the weekend, and we're happy to take the keys.
It must be said though, that for a publication that draws as much water as Motor Trend does, there are some big cars that we might expect to be here instead. The Lamborghini Huracán or Ferrari 458 Speciale would have added some exotic flare to the list, and the omissions of the Chevy Corvette Stingray (for the second year in a row) and the Dodge Challenger Hellcat are real head-scratchers.