2022 Subaru Outback Limited on 2040-cars

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Just a video of dogs driving Subarus

Apparently, seven out of 10 Subaru owners have dogs. Since the brand has been catering ads to the many such demographic niches that tend to find it appealing since the 1990s, it's no surprise that dogs have been featured prominently for the last decade.  Subaru even has a video vault of all its pet videos dating back to 2009, but as you can see, it was in 2014 when Subaru really leaned into the dog thing. That was when the Barkleys were introduced, a family of golden retrievers who own and drive a Subaru. Additional campaigns followed in 2016, 2018 and 2019. Some are poignant, many are funny and all are adorable.  So, although you can certainly peruse that Subaru Loves Pets video vault, you can also just watch the compilation put together on the YouTube above. Or, alternatively, watch some behind-the-scenes outtakes below.   This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Subaru sells 2 millionth Outback in U.S.

Subaru just sold its 2 millionth Outback in the U.S. The Outback is Subaru's most popular vehicle, and the brand's sales growth in recent years means it took far less time to reach the 2 million mark as it did to sell the first million (from 1995 to 2011). Currently in its fifth generation, the Outback is built in Lafayette, Ind., and the 2 millionth example was sold at Subaru Pacific in Hawthorne, Calif. Andrew Simpson is the new owner (that's him in the center in the photo below), and a host of Subaru's top executives were there to close the deal and to give Simpson a few gifts the buyer of Outback No. 1,999,999 apparently didn't get. Best of all, there was a charitable donation to the Grades of Green program on his behalf from the automaker's environmental philanthropy arm, Subaru Loves the Earth. The second millionth Outback is worth a look back 24 years down the long rutted trail it has traveled, with bragging rights over SUVs strewn along the way. It all started in 1995, with "Crocodile Dundee" Paul Hogan offering "a ripper deal": This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Hogan did Outback commercials for years. But this may be the first instance of dogs as Subaru pitchmen: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Here's a pretty great extended commercial with Daniel Tosh, "proud Subaru owner." For once he's not kidding. He even held a contest on "Tosh 2.0" to give his 2011 Outback away to a viewer: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This one is wrapped in a Snuggie: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. In recent years, in the "Love, it's what makes a Subaru a Subaru" era, there has been a focus on the Outback's reputation for safety. This ad pulls a heartstring: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. And finally, a toast from the Barkleys (in "two completely different voices"), to you, Subaru Outback, and your many loyal customers, including the 2 millionth: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

What it’s like to blast up the Goodwood rally stage in a Subaru rally car

Chichester, U.K. — “YouÂ’re not supposed to drive at the marshal,” quipped a young woman dressed head-to-toe in the official Goodwood Festival of Speed white marshalÂ’s uniform. She smiled wryly at 17-year-old Oliver Solberg in the driverÂ’s seat, only half-joking about his rather enthusiastic approach to the starting line. I sat pinned into the Subaru WRX STIÂ’s Recaro bucket seat on my side, mentally preparing myself for the madness that was to come. Solberg waits for the go ahead to launch, then he begins stabbing the accelerator pedal aggressively. Brap, brap, brap – the acrid smell of burning rubber fills the cabin as the Subaru zings to the first corner. The car leans as Solberg flicks it in — itÂ’s tricky as the pavement transitions to gravel mid-corner, so grip is hard to come by here. The abused hay bales on the outside of the corner attest to that. Before we started off, Solberg told me the tires were too warm from previous runs. “I wonÂ’t be able to push,” Solberg said matter of fact-like. Taking it easy isnÂ’t a Solberg trait, though, and I learned that quickly. Perhaps the Goodwood Forest Rally Stage isnÂ’t what you think of when someone mentions the British motoring event. Instead, you picture hay bales lining a picturesque driveway with fancy people in hats drinking champagne and cheering at the jaw-dropping, ear-piercing metal racing by them. The rally stage is not this. In fact, IÂ’d wager to say itÂ’s the complete opposite of the traditional hill climb. Dirt and dust fill the air and lungs. ThereÂ’s a fair bit of hiking on uneven ground involved for spectators. Drivers lose control of their vintage rally cars and smash them into things. Hell, thereÂ’s even a jump. Subaru brought us here specifically for us to experience what going up the rally stage in its new STI rally car felt like with a proper racing driver behind the wheel, and boy are we glad to have done it. The 17-year-old son of rally legend Petter Solberg may not seem like the pro driver youÂ’d expect, but racing drivers seem to be getting younger and younger these days. Just look at the success that Max Verstappen has enjoyed in Formula 1 since he began. His father was a Formula 1 racing driver before him, and Oliver is similarly pursuing the same career as his father. “I always dreamed of driving rally cars,” Oliver Solberg said while gathered among media at Goodwood. He certainly enjoys racing up the rally stage, too. “ItÂ’s very, very technical.