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Auto Show Notebook: Legendary Continental name inspired Lincoln's designers

What's in a name? A lot for the Continental concept, and it gave Lincoln designers a sense of purpose as they styled the brand's upcoming flagship sedan. "The moment that we told them, it was amazing," Lincoln president Kumar Galhotra said. "They totally got it." "It" is cutting-edge technology wrapped in stately, large-sedan design. It's a nod to Lincoln's storied past, but a signpost for where the brand is heading. Though the Continental name dates to the late 1930s, Lincoln designers avoided making the concept overtly retro. "You can't let it pull yourself back too far in history, but you've got to design a car that lives up to the name," Galhotra said. Speaking to Autoblog on the floor of the New York Auto Show where the Continental formally debuted Wednesday, the Lincoln president reiterated that the car is on track to launch in 2016. It will compete against the Audi A6, Lexus GS, BMW 5 Series and other large luxury sedans. After its debut, the concept in New York will fly to China – another critical market for Lincoln – for display there. It will be replaced in New York by a prototype without an interior. The Continental is the latest high profile play by Lincoln to raise its image with consumers, who have either ignored or forgotten about it amid steep competition in the luxury sector from German and Japanese brands and a potentially resilient Cadillac. Lincoln sales are essentially flat compared with 2014 through the first quarter of this year, with total volume of 21,478 units. The middling start to 2015 comes on the heels of nearly 16-percent sales growth last year spurred by the launch of the MKC and the prominent signing of Matthew McConaughey to star in Lincoln advertisements. Other News, Notes & Quotes Speaking of names, Chevrolet did its homework before deciding to proceed with "Malibu" for its new generation of midsize cars. "We went out and researched it," said Alan Batey, president of General Motors North America. "People actually like the name 'Malibu,'" he said. Admittedly, the current Malibu has struggled in the marketplace against entrenched competitors, Batey said, but he's optimistic its awareness and historical value are assets to the dramatically redesigned sedan."The name's strong," he said. Meanwhile, in other Chevy news, the brand kicked off a new marketing campaign, "Real People, Not Actors" Wednesday. It will show consumers interacting with Chevys and their spontaneous reactions to the vehicles.

Subaru Impreza Sedan Concept previews future four-door in LA

Subaru previewed the next-generation Impreza hatchback at last month's Tokyo Motor Show, and now the appropriately named Impreza Sedan Concept displays how that concept looks in four-door form. Like the five-door, Subie says the styling elements on display here point towards the company's future design direction, not to mention the next-generation Impreza sedan that'll arrive late next year. Other than some darkened trim and slight tweaks to the lower air dam, the sedan and hatch concepts are essentially identical forward of the B-pillar. They even feature the same scalloped character line down the sides. The rear shape echoes the front's angular styling and also shares the five-door's C-shaped taillights. The Impreza Sedan Concept shares a similar footprint as the 2015 Impreza four-door. The wheelbase grows by an inch, to 105.1. However, overall length drops by about the same amount to 179.3 inches. Spy shots already show the 2017 Impreza sedan testing in heavy camouflage, and rumors suggest that it rides on the company's upcoming modular platform. A direct-injected boxer engine is reportedly under the hood, as well. Scroll down for more details in Subie's press blast. Subaru "Impreza Sedan Concept" Makes World Debut at 2015 Los Angeles Auto Show Tokyo, November 19, 2015 – Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, today unveiled the "Impreza Sedan Concept" at the 2015 Los Angeles Auto Show. The Impreza Sedan Concept is a design concept car previewing the next-generation Impreza which is to be the first one of Subaru's next-generation strategic vehicles envisioned in FHI's Mid-Term Management Vision "Prominence 2020" announced in May 2014. While positioned as an entry model in the Subaru lineup, its compact body features a blend of bold expressions of Subaru's Dynamic & Solid design elements and a quality feel beyond its class - hinting at the design direction not only of the new Impreza but of Subaru's future models as a whole. Main Features of Impreza Sedan Concept The front, sides, and rear are seamlessly joined in the Dynamic & Solid surface structure, creating a three-dimensional and solid body that is a feature of Subaru styling. The dynamism is enhanced by well-placed character lines on the compact sedan style. The design expression of "Enjoyment and Peace of Mind", the value that Subaru provides to its customers, is fully pursued within the limits of the C-segment body size.

You can almost make out the shape of the new Subaru Crosstrek

Subaru released a shadowy teaser of the redesigned XV hatchback which will debut in March at the Geneva Motor Show. The car will be called the Crosstrek in the United States. We can't see much from this dark image, but it looks like the sides have more creases and definition than the current model, which has been on sale since 2013 with only minor changes. Subaru showed the XV concept at Geneva last year with wild wheels, sharp headlights, severe side cuts, and prominent off-road-style body cladding. Naturally, we expect a more toned-down version in production trim. Subaru confirmed the new vehicle will offer its Symmetrical All-Wheel-Drive system (we'd be stunned if it didn't). The Crosstrek will also employ Subaru's new Global Platform, which is more rigid and has a lower center of gravity. These modular underpinnings will be used on all of its next-generation models and debuted on the Impreza. The Crosstreck was called the Crosstrek XV in the US market for several years and also offered a hybrid version, which was dropped. Crosstrek sales in the US increased 7.6 percent last year to 95,677 units, placing it third behind the Outback and Forester in Subaru's portfolio. Related Video: