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Subaru will cap sales, introduce US-only SUV and PHEV

With Subaru's meteoric growth over the past few years, it seems like the company would double down on the success and expand. However, the Japanese brand has announced that it will take the opposite approach. Rather than continually increasing global deliveries, the automaker will instead cap annual volume to between 1.03 million and 1.1 million units, according to Automotive News. While the strategy will keep Subaru's niche status, the brand's lineup certainly won't stagnate. After abundant rumors, a US-only, seven-seat crossover will eventually be assembled in Indiana, and Impreza production will reportedly move there in 2016. In addition, the company will launch a plug-in hybrid around 2018, but it'll only be sold where necessary to meet zero-emissions requirements. While the Japanese brand is widely known for crossovers and wagons, Subaru isn't forgetting its performance fans, either. Fuji Heavy Industries President Yasuyuki Yoshinaga confirmed yet again that a second-gen BRZ is under development. "We have already agreed with Toyota we will do a full model change. We have not decided when it will be introduced," he said to Automotive News. Subaru has been considering whether to grow for years, but the planning eventually favored maximizing the current factories. For example, Subaru decided not to build a plant in China but has chosen to boost capacity at the line in Lafayette, IN. Yoshinaga sees the strategy as a way to maintain the brand's soul. "Many companies try to be bigger or sell more vehicles. If Subaru does the same thing, we will lose our characteristics," he said to Automotive News. Related Video:

Subaru readying special-edition BRZ

Another week coming to a close brings another rumor of a potential hotted-up version of the Subaru everyone wants to turbocharge, the BRZ.
A fresh rumor out of the Car and Driver offices makes the claim that a new, special-edition BRZ model will be offered up within the next few months. Word is that the new model will not get similar upgrades to the recent BRZ tS (seen above) for the Japanese market, meaning we're likely in for a cosmetic update instead of a functional one.
The looks of the tS could still be in the cards, however, meaning swapped-out lip spoiler, wheels and even STI badging might be on the way.

Subaru BRZ to get second generation, says exec

Hallelujah friends, hallelujah. One of the highest voices in Subaru's parent company, Fuji Heavy Industries, has just said that the boxer-obsessed automaker will release a second generation of the lovable BRZ.
Yasuyuki Yoshinaga, president of FHI, has summarily shot down assertions made by Tetsuya Tada, the chief engineer for the Toyota GT86. In a recent interview with an Australian publication, Tada claimed that Subaru had not decided whether it would be involved in the followup effort to the rear-drive coupe, and even speculated that the Toyota could team with BMW for a second-gen car, instead.
"If I were to be told that, I'd pass out. It's not going to be just one generation," Yoshinaga-san told Automotive News.