2014 Subaru Impreza on 2040-cars

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Subaru XV Concept is our first glimpse at the next Crosstrek

Subaru debuted a pair of Impreza concepts at last year's Tokyo and Los Angeles shows – one, a five-door hatch, the other, a sedan. But the Impreza range also includes the lifted Crosstrek, known as the XV in other markets. So at the 2016 Geneva Motor Show, Subaru presents our first official glimpse at the next-generation, high-riding Impreza, by way of this XV Concept. Details are few – what you see is what you get. The XV definitely has a more butch take on the sedan and hatchback concepts that came before it, in keeping with the Crosstrek's ethos. The concept rides on 19-inch wheels which surely won't make it to production, and we expect some sort of boxer four-cylinder engine to drive power to all four wheels. View 12 Photos All in, the XV Concept looks pretty good. But Subaru has a long history of making attractive concept cars that don't quite carry their beauty over to production. Even so, the current Crosstrek has a sort of rugged handsomeness to it, so here's hoping something similar happens when this concept eventually transforms into a production model next year. "Subaru XV Concept" Makes World Debut at 2016 Geneva International Motor Show Tokyo, March 1, 2016 - Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, today unveiled the Subaru XV Concept at the 2016 Geneva International Motor Show. The Subaru XV Concept is a design concept car that embodies Subaru's next-generation DYNAMIC X SOLID design philosophy in a compact crossover model. Its compact body features Subaru's DYNAMIC X SOLID design elements, the powerful form of a crossover, and a quality feel beyond its class – previewing the design direction of the next-generation Subaru XV*. Main Features of Subaru XV Concept The front, sides, and rear are seamlessly joined in the DYNAMIC X SOLID surface structure, creating a three-dimensional and solid body that is a feature of Subaru styling. The dynamism is enhanced by well-placed character lines on the compact body shape. The design expression of "Enjoyment and Peace of Mind", the value that Subaru provides to its customers, is fully pursued within the limits of the compact crossover model body size. In the area of functionality essential to a Subaru car, excellent aerodynamic performance is teamed with the ample road clearance and luggage space required of a crossover vehicle, achieving blend of function and style.

Subaru funds Center For Pet Safety crash testing for dogs [w/video]

Crash-testing new vehicles to evaluate their ability to keep humans safe in accidents is nothing new, but thus far there has been little in the way of crash testing for dogs. Subaru, a company that portrays itself as pet friendly, hopes to raise awareness on the issue of pet safety by funding initial crash testing by the nonprofit Center for Pet Safety, Automotive News reports.
Real dogs were not used in the crash tests; three dummy dogs representing a 25-pound terrier, a 45-pound border collie and a 75-pound golden retriever were used. There are a variety of devices for sale that are supposed to restrain dogs from entering the front-seat area and distracting the driver - tethers, cages, nets and crates - but their effectiveness in a crash is unknown.
In Subaru's crash test, performed at a Virginia laboratory that tests child seats on a device that speeds down a track and stops abruptly, the results show that devices such as dog tethers are prone to break in a crash, sending the dog rocketing into whatever is in front of it. Rather alarmingly, the organization reports a 100-percent failure rate. In other words, "None of the harnesses were deemed safe enough to protect both the dog and the humans in the event of an accident." Yikes.

Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.