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Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

2018 Subaru WRX Drivers' Notes | Turbo traditionalist

Editor-in-Chief Greg Migliore: The Subaru Impreza WRX is one of my favorite enthusiast sedans. It's invigorating, just a bit raw and makes you want to drive it more and more. Our tester has subtle blue paint and aggressive black wheels, which strike the right tone. It's sporty without being stupid. Inside is black leather, red stitching, and plastics that are decent, or at least non-offensive. Good looking car, overall. I was excited for my one-night stint in the WRX. I blitzed home, dashing in and out of traffic in the lower gears. This thing is like a hovercraft, and with the windows down and the engine growling and buzzing, I made record time. The steering is tight, the clutch engagement is heavy, and the brakes have just the right amount of pedal depth. I felt focused and in control. I've always felt the WRX is the right Impreza for me. The STI is awesome, but unusable for many everyday driving experiences. I could live with the WRX longterm, and love it. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Associate Editor Joel Stocksdale: If you've ever lamented that turbo cars don't feel like turbo cars anymore, you should check out a WRX. Its 2.0-liter turbocharged flat-four definitely takes a page from the peaky boosted beasts of the past. Driven at low rpms and gently enough that boost still builds, the turbo is laggy and takes a while to hit peak boost. This means that in mild driving, you'll be just shy of the speed limit when the turbo whacks you in the back, and you'll have to jump back off the accelerator just a moment later. But the rush of the turbo kicking in is still pretty entertaining, and a unique feeling that has been engineered out of a lot of other turbo cars. If you drive the WRX hard, though, the turbo engine becomes much easier to work with. The lag disappears, and the turbo spools right up. But you do have to be running the boxer right up close to redline to keep it responsive. These characteristics aren't something I personally enjoy. But the way the rest of the WRX drives is spot on for me. The steering is weighted nicely, and the car is very responsive. It also feels quite neutral, much more so than even good front-drive and front-biased all-wheel-drive cars. There's a bit of lean, but the chassis is always composed and communicative. And the benefit of the slightly roll-y suspension is that the WRX has impressive ride quality.

Subaru will reveal the Ascent 3-row crossover at the L.A. Auto Show

After about a year of concepts and spy photos, we finally know when we'll see the Subaru Ascent, the company's upcoming three-row crossover. Subaru announced on Twitter that the Ascent will make its debut on November 28 at this year's L.A. Auto Show. The announcement came with a teaser image, shown above, revealing the badge, rear taillight, and part of the bumper. We can tell that the Ascent will have a pretty upright hatch, and the rear bumper looks suitably "tough" with a brushed aluminum sill and black plastic cladding. View 17 Photos But really, we know quite a bit about what the crossover will look like, since we've seen two concepts, the Viziv-7 and Ascent Concept. Each was a progressively more conservative imagining of what the production model would be like. The basics involved a generally boxy shape with chiseled, exaggerated fenders, much like every other production Subaru. The Ascent Concept also previewed a possible powertrain for the vehicle, a turbocharged 2.4-liter flat-4. View 9 Photos We've also had a good look at the production version in some recent spy shots showing a nearly production-ready Ascent wrapped in just vinyl camouflage. Some of the more extreme lines have been further toned down compared with the concepts. But the theme of it being a bigger, boxier Subaru stuck around. In fact, it looks very much like a puffed up Outback, with which the Ascent will share a factory in Lafayette, Ind. Related Video: