2011 Wrx 2.5l White on 2040-cars

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Autoblog goes on an African safari, Subaru-Style

... And Learns To Love The Ostrich
Subaru may be the ostrich of the Japanese auto industry.
When one thinks of a safari, they naturally draw pictures in their mind's eye of wild animals, like lions, elephants and giraffes. I'm no different, and it was with visions of long telephoto lenses over vast runes and dunes that I embarked on a 19-hour plane ride from Phoenix, Arizona to Plettenberg Bay in South Africa, camera gear in tow.

Buy a Toyota GT86 and your wife will hate you

Marketing can be a very strange business. Convincing a man or woman (or child, really) that they absolutely cannot live without the latest, greatest new bit of technology oftentimes takes a unique approach. In the "online film promoting the Toyota GT86" you'll see below, created by agency Happiness Brussels, men are reverse-psychologied into thinking a new sports coupe will make them more masculine by getting their loved ones to hate them. Or something like that. We think.
In any case, we suggest you watch the video below to see how much fun men can have with a GT86 - or Scion FR-S or Subaru BRZ, presumably - at the expense of their significant others. Fair warning: There's a potential Not Safe For Work moment in the ad: beware of a brief male butt shot about 44 seconds in.
Marketing. Gotta love it. Unless you're married to a man. Or something like that. We think. Whatever, just watch.

Subaru recalling almost 634,000* CUVs, sedans for possible puddle light short

The National Highway Traffic Safety Administration announced a massive recall campaign today for some of the more popular Subaru models due to defective puddle lights that could short out and possibly lead to smoke and/or fire.
(*)While the recall notice lists a total of 633,842 Forester, Legacy, Outback and Tribeca models from various model years, Automotive News is reporting that there are only 53,999 units actually equipped with the defective lights, but Subaru is having to make the massive recall since it is unable identify which vehicles have the lights.
The problem with the 2009 through 2012 Forester, 2006 through 2012 Tribeca and the 2010 through 2011 Legacy and Outback is that the puddle lights mounted under the door mirrors can collect water or moisture, which can lead to the short. To fix the problem, Subaru is adding an extra fuse to the wiring harness as a part of the recall that will go into effect next month. For Forester owners, this is the second major recall in less than a year following the 275,000 units that were afflicted with faulty rear seatbelts.