2006 Subaru Impreza Sedan 2.5 Wrx Sti on 2040-cars

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Ever wonder how to really pronounce Japanese automaker names?

People tend to get very set in their ways when it comes to the pronunciation of words. Just look at the endless debates over whether or not to say the final 'e' in Porsche (which you should in terms of correct German enunciation). Or the argument about whether to follow the British convention and give the 'u' in Jaguar a special delivery or to say the 'ua' diphthong as more of a 'w' sound, as usually happens in the US.
This short video doesn't answer either of those automotive questions, but it does allow a native Japanese speaker to demonstrate the accepted pronunciations for several, major automakers from the country. One benefit is that it clears up the occasional debate over whether Nissan should be said with a long or short 'i' sound. Also, listen closely to how the female host says Mazda as Matsuda, the way it's actually said in the language. Even if this doesn't change the way you enunciate these brands, at least now you know the accurate way in Japanese.

The next Subaru three-row will be the biggest Subaru ever

Subaru's trying to fix what hobbled the too-small, too-odd Tribeca, the company's last attempt at a three-row SUV, with a truly American-sized vehicle that will resemble the Viziv-7 Concept the company showed off at the LA Auto Show. We caught up with Dominick Infante, National Manager of Product Communications, to get the story about what that future SUV will be like. While he couldn't talk about engines ("[W]e'll have big news on that coming up," he said), Infante told us that the production SUV would be based on the new global architecture, a version of which underpins the new Impreza. That car, and its architecture, were "designed to meet crash testing out to 2025, so it's very overbuilt which is why we can go to something as large as this," Infante said. It's also coming soon. Infante told us that the production version be on the road in 2018, which we assume means it'll be a 2019 model year vehicle. Don't expect it to diverge from the company's general styling themes, either. Infante mentioned that the Tribeca, "was a very stylized vehicle ... [it] kind of didn't fit with the brand." We'd say that's an accurate assessment of a vehicle that always stood apart from the rest of the lineup. Subaru will play it safe to avoid that problem, making sure the production version of the Viziv-7 will be immediately identifiable as a Subaru. As Infante put it, "It's not going to be overly fancy or pretty; it'll be rough and tumble. We're going to stick with our Subaru DNA." And it'll also fix the Tribeca's other problem, which was size, particularly in the third row. Infante promised us that adults would fit in the Viziv-7's rear seats, although a quick glance in the Concept didn't confirm this because there wasn't an interior at all. So we'll have to wait and see, and note that there was no discussion of the size of those adults. Infante also promised configurable seating and cargo arrangements that would go beyond anything Subaru's done before – and since Subaru's only done one proper three-row, that means the Tribeca. Since it's debuting in 2018, it's a safe bet we'll see a concept that's much closer to production form next year. Stay tuned.Related Video:

A car writer's year in new vehicles [w/video]

Christmas is only a week away. The New Year is just around the corner. As 2014 draws to a close, I'm not the only one taking stock of the year that's we're almost shut of. Depending on who you are or what you do, the end of the year can bring to mind tax bills, school semesters or scheduling dental appointments. For me, for the last eight or nine years, at least a small part of this transitory time is occupied with recalling the cars I've driven over the preceding 12 months. Since I started writing about and reviewing cars in 2006, I've done an uneven job of tracking every vehicle I've been in, each year. Last year I made a resolution to be better about it, and the result is a spreadsheet with model names, dates, notes and some basic facts and figures. Armed with this basic data and a yen for year-end stories, I figured it would be interesting to parse the figures and quantify my year in cars in a way I'd never done before. The results are, well, they're a little bizarre, honestly. And I think they'll affect how I approach this gig in 2015. {C} My tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015 it'll be as high as 73. Let me give you a tiny bit of background about how automotive journalists typically get cars to test. There are basically two pools of vehicles I drive on a regular basis: media fleet vehicles and those available on "first drive" programs. The latter group is pretty self-explanatory. Journalists are gathered in one location (sometimes local, sometimes far-flung) with a new model(s), there's usually a day of driving, then we report back to you with our impressions. Media fleet vehicles are different. These are distributed to publications and individual journalists far and wide, and the test period goes from a few days to a week or more. Whereas first drives almost always result in a piece of review content, fleet loans only sometimes do. Other times they serve to give context about brands, segments, technology and the like, to editors and writers. So, adding up the loans I've had out of the press fleet and things I've driven at events, my tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015, it'll be as high as 73. At one of the buff books like Car and Driver or Motor Trend, reviewers might rotate through five cars a week, or more. I know that number sounds high, but as best I can tell, it's pretty average for the full-time professionals in this business.