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SEMA crowns Mustang, FR-S as this year's hottest cars in the building

After wrapping up the first day of the 2012 SEMA Show, organizers handed out awards for some of the trendiest vehicles on display. Since the whole point of SEMA is to show off new products available in the aftermarket world for use in cars, trucks and SUVs, each year, the show distinguishes the most popular vehicle in various segments. Not surprisingly, this year's Hottest Car and Hottest Sport Compact are the Ford Mustang and Scion FR-S, respectively, while the Ford F-Series brought home the Hottest Truck and the Jeep Wrangler was named the Hottest 4x4-SUV.
More than 2,000 companies are at this year's show, and the display booths represents a "vote" for each car to determing the trendiest vehicles in each of the four categories. It isn't clear if these awards also take cars brought by OEMs into account, but the Mustang and FR-S were definitely well represented by both OEM and aftermarket show versions.
As usual, the OEMs showed up in force at the this year's SEMA Show exhibiting a variety of cars ranging from production-intent cars like the beastly Ford Mustang Cobra Jet to much flashier rides like Scion's Carbon Stealth FR-S.

2016 Scion iM First Drive

The 2016 Scion iM can't launch soon enough. It's a fully competitive, well-rounded hatchback. It's functional. It's cute. And it's priced under $20,000. But perhaps more importantly, the iM represents a big breath of life into the increasingly less relevant Scion brand. In 2006, Scion moved 173,034 cars in the United States with only three models – the xA, xB, and tC. Fast forward to 2014, Scion moved just 58,009 units in our market, and that's with a five-car lineup. Yes, the original, boxy xB posted better sales numbers all by itself in 2006 than the entire Scion range did in 2014. Midway through 2015, the situation is worse. Scion sold 21,093 units through the end of May, compared to 26,024 during the same period in 2014. The iQ is dead. The xB and xD are on their way out. Now more than ever, Scion desperately needs fresh metal in its showrooms. Enter the iM and, to a lesser extent, the 2016 iA sedan that arrives at the same time. The iM is a more conventional Scion. But that's a good thing. The automaker recognizes that it needs cars that more appropriately play in the mainstream in order to attract a broader spectrum of customers. As such, the iM is sized to fit in with other C-segment hatchbacks. At 170.5 inches long, 69.3 inches wide, and 55.3 inches tall the Scion is longer than a Volkswagen Golf, but slightly narrower and shorter. Scion loads the iM up with a good amount of standard equipment. Like Scion's past offerings, the car only comes one way. Every iM starts as the car you see here (well, except for color), with 17-inch wheels and a body kit that's more sporty than conservative. It looks tacked-on, though – think last-generation Corolla S. Still, on the road, the iM is handsome, and looks good in brighter, more vibrant colors. It's not as sculpted or pretty as a Mazda3 or Ford Focus, but the iM isn't a bland, uninspired two-box shape. And if it looks familiar to your eyes, that's because it already exists as the Toyota Auris overseas. With only one spec on offer, Scion loads the iM up with a good amount of standard equipment. Every iM rolls off the line with dual-zone, automatic climate control, auto-on/off headlamps, and a seven-inch touchscreen display for the Pioneer audio and Toyota Entune-based infotainment system. That's all well and good, but it also means there are no major upgrades available. You can't get a sunroof or xenon headlamps. Same goes for leather upholstery. Don't even think about heated seats.

Scion Monogram Series luxes up FR-S, tC

Scion has had plenty of practice launching limited-edition versions of its cars, but the brand's ultimate special line is its recently introduced Monogram Series. First offered on the iQ last year, Scion is now adding this premium equipment package to the 2014 FR-S and tC, and both cars will be hitting the stage at the Detroit Auto Show next week.
The 2014 Scion FR-S Monogram Series will be limited to 2,000 units, and it will have a starting price of $27,400 (*not including the $755 destination charge). Standing as a $3,000 premium over the base 2014 FR-S, the Monogram Series brings plenty of extra goodies, including leather seats with Alcantara inserts, upgraded BeSpoke audio/navigation system, HID headlights and dual-zone climate control, to name but a few. Scion says the equipment in this package represents a $1,900 savings compared to a standard option list.
As for the 2014 Scion tC Monogram Series, Scion is only making 2,500 of these, and it will start at $21,400. That's an extra $2,190 over a base tC, but it also represents a $1,500 savings overall. The tC Monogram Series adds in features like the BeSpoke audio/navigation system, perforated leather seats, keyless entry and pushbutton start and upgraded materials on the center console lid and door panels.