Saab 9-3 2005 Convertible 2.0 Turbo on 2040-cars

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What brands have Saab owners defected to? Polk investigates

When a brand goes belly-up, it's natural for analysts to wonder where that brand's consumers will turn. General Motors has mothballed more car brands the last decade than most other automakers' have in their entire portfolios, so "Where did [insert brand here] buyers go?" has been a common question asked of The General. According to reports, it didn't do so well at retaining Oldsmobile owners (who supposedly went to Hyundai), or Hummer and Saturn buyers, but did get some return love from Pontiac owners.
A consultant with Polk has turned the loyalty lens on Saab. The Polk Disposal Loyalty Methodology tracks owners selling vehicles within six months of buying a new one. In 2010 and 2011, Polk found that when Saab died, owners went right up the middle of the mainstream to Honda. It was close, though, with just 0.2 percent separating Honda from number two Volkswagen. Audi comes in third.
After that it's back to the masses with Toyota, Chevrolet and Ford trumping import luxury brands. And if you combine all of the General Motors brands that Saab owners have migrated to, GM more than doubles Honda with a 15.2-percent share, so all the love is not lost.

This virtually new, very last Saab 9-3 could be yours

The date is October 7, 2019, and it is currently possible to buy a virtually new 2014 Saab 9-3 Aero Turbo4. Spiking the car's rarity is the fact that this specific vehicle is said to be the last Saab to roll off the production line in Trollhattan, Sweden. Driven only 41 miles, chassis No. YTNFD4AZXE1100257 is a true piece of Swedish automotive history, and it's set for auction this month. We first got word of this car back in June 2019, and the time has finally come for this Saab to be sold. As previously reported, this vehicle is from the National Electric Vehicle Sweden (NEVS) era. The seller, Bilweb Auctions, says it is the last Saab to come off the manufacturing line, and it was reportedly set aside for crash testing. The testing never occurred, and the sedan, one of only 420 built, survived. The seller says the mileage comes from running the car on the test track next to the old plant for photography and videography purposes.  This 9-3 Aero uses a Ecotec 2.0-liter turbocharged four-cylinder with 217 horsepower and 258 pound-feet of torque. It has immaculate Diamond Silver paint and matching silver turbine wheels. Inside, there is a two-tone interior with cream leather seats, a black dashboard, and black accents. According to Autocar, the proceeds of the auction will go to NEVS' Sustainable Mobility Scholarship at University West in Sweden. Bidding on the car opens soon, and interested parties can sign up to be alerted when the auction starts.   Auto News Auctions Saab Sedan

Saab's Victor Muller wanted to nix Griffin, return to airplane emblem

According to Just-Auto.com Victor Muller wasn't a fan of the Saab Griffin logo. The executive was quoted as saying he wanted to "abolish" the Griffin logo and return to the airplane emblem. Muller made it clear that if he'd had his way, the propeller would have replaced the Griffin across the Saab lineup long ago.
National Electric Vehicle Sweden, the company that recently bought Saab, was forced to abandon the Griffin logo due to the fact that the emblem is still used by truck manufacturer Scania. The manufacturer is reportedly concerned about potential Chinese counterfeiting - NEVS is owned by Youngman, a Chinese automaker - though it's unclear how that relationship would lead to illegal copies.
Either way, NEVS has said the loss of the Griffin logo isn't that important to the company so long as it can continue to build on the Saab name. Muller, meanwhile, said he wishes NEVS luck in the company's electric-vehicle endeavor, but that he doesn't understand its new business model.