2006 Saab 9-3 2.0t Convertible 2-door 2.0l - California No Reserve on 2040-cars

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New owners still struggling to secure rights to use Saab name

Not to state the obvious, but if you're going to buy an automaker, it's probably advisable to secure rights to use the name.
That's what the new owners of Saab are trying to work out after buying the iconic Swedish automaker earlier this month, Automotive News reports.
National Electric Vehicle Sweden (NEVS), the Chinese-Japanese conglomerate, acquired the company's physical assets, including its factory in Trollhättan, but didn't get rights to use the Saab name and logo. Truckmaker Scania and defense company Saab AB maintain the name and logo rights, and will need to sign off on NEVS using it, according to the publication. The parties are in discussions.

Autoblog sell-it-yourself highlight: 2004 Saab 9-5 Aero Wagon

Want to sell your car? We make it safe, easy and free. Quickly create listings with up to 6 photos. Reach - literally - millions of buyers. Log in and create your free listings. In a recent Autoblog sampling of 10 pre-owned choices at least 10 years old and selling for under $10K, an Autoblog editor gave a shout-out to Saab's 9-5. And who could blame him? Despite its departure from the US market and subsequent closure as an automaker, Saab's brand still resonates among a committed core of enthusiasts. The Saab 9-5, available in both sedan and wagon variants, was the upper model of a two-model lineup; the 9-3 sedan sat below it, while the GM-sourced 9-7 SUV didn't appear until 2005. Both the sedan and wagon 9-5 were surprisingly roomy, and the Aero variant, pictured here, incredibly fast. This for-sale example, located in North Carolina, is at 176,000 miles a well-used example in need of (at least) a repaint. But this is the perfect color combination, plus a combo of sport and utility. Buy it for around $2K, hold another $5,000 in reserve to cover the obvious needs, and you can enjoy a distinctive piece of practical and powerful transportation. Related Video:

Are orphan cars better deals?

Most folks don't know a Saturn Aura from an Oldsmobile Aurora. Those of you who are immersed in the labyrinth of automobilia know that both cars were testaments to the mediocrity that was pre-bankruptcy General Motors, and that both brands are now long gone. But everybody else? Not so much. By the same token, there are some excellent cars and trucks that don't raise an eyebrow simply because they were sold under brands that are no longer being marketed. Orphan brands no longer get any marketing love, and because of that they can be alarmingly cheap. Case in point, take a look at how a 2010 Saturn Outlook compares with its siblings, the GMC Acadia and Buick Enclave. According to the Manheim Market Report, the Saturn will sell at a wholesale auto auction for around $3,500 less than the comparably equipped Buick or GMC. Part of the reason for this price gap is that most large independent dealerships, such as Carmax, make it a point to avoid buying cars with orphaned badges. Right now if you go to Carmax's site, you'll find that there are more models from Toyota's Scion sub-brand than Mercury, Saab, Pontiac, Hummer, and Saturn combined. This despite the fact that these brands collectively sold in the millions over the last ten years while Scion has rarely been able to realize a six-figure annual sales figure for most of its history. That is the brutal truth of today's car market. When the chips are down, used-car shoppers are nearly as conservative as their new-car-buying counterparts. Unfamiliarity breeds contempt. Contempt leads to fear. Fear leads to anger, and pretty soon you wind up with an older, beat-up Mazda MX-5 in your driveway instead of looking up a newer Pontiac Solstice or Saturn Sky. There are tons of other reasons why orphan cars have trouble selling in today's market. Worries about the cost of repair and the availability of parts hang over the industry's lost toys like a cloud of dust over Pigpen. Yet any common diagnostic repair database, such as Alldata, will have a complete framework for your car's repair and maintenance, and everyone from junkyards to auto parts stores to eBay and Amazon stock tens of thousands of parts. This makes some orphan cars mindblowingly awesome deals if you're willing to shop in the bargain bins of the used-car market. Consider a Suzuki Kizashi with a manual transmission. No, really.