2001 Saab 93 Turbo. Se. on 2040-cars

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Turkey buys rights to Saab 9-3 for domestic car

Just in time for Halloween, a Saab is rising from the dead. National Electric Vehicle Sweden, which controls the Swedish automaker, is selling the intellectual property rights for the second-generation 9-3 to the Scientific and Technological Research Council of Turkey (TUBITAK). This government-supported agency intends to turn the sedan into the "Turkish National Car," according to NEVS. Using the aging 9-3 as a backbone, Turkey intends to strengthen the nation's auto industry by producing an extended-range electric vehicle by 2020, Daily Sabah reports. The goal is for 85-90 percent of the components to come from the country. "From design to production, Turkey will be the center for all parts and processes regarding the first domestically produced car," Interim Science, Industry and Technology Minister Fikri Isik said to Daily Sabah. TUBITAK considered developing its own vehicle from scratch but calculated at least $1 billion in costs. Without going into specific detail, Isik said that buying the rights to the existing Saab turned out to be a better option. Despite having sold the 9-3 IP, NEVS is signing on to help with a business plan and to create the necessary supply and distribution chains for the EV. NEVS previously tried to revive the 9-3 itself by briefly continuing production and attempting to launch an electric version. Earlier this year, it partnered with Dongfeng to develop green vehicles. The company has been beset with financial problems, embroiled in a seemingly interminable post-bankruptcy reorganization progress. NEVS has been chosen by TUBITAK as its partner for developing a Turkish National Car TUBITAK, (the Scientific and Technological Research Council of Turkey) which has been assigned to develop "Turkish National Car" and realize this important mission, has chosen National Electric Vehicle Sweden AB, Nevs, as the industrial partner for the project. The cooperation has started in June 2015 between Nevs and TUBITAK and future industrial synergies in terms of development and manufacturing shall be generated with this cooperation. In the short term perspective this cooperation shall put Nevs' assets to work and shall give Turkey quick access to extensive automotive knowledge and experience. Nevs shall also provide its know-how in the developing of the business plan and establishing of the supply and distribution chains to TUBITAK.

What brands have Saab owners defected to? Polk investigates

When a brand goes belly-up, it's natural for analysts to wonder where that brand's consumers will turn. General Motors has mothballed more car brands the last decade than most other automakers' have in their entire portfolios, so "Where did [insert brand here] buyers go?" has been a common question asked of The General. According to reports, it didn't do so well at retaining Oldsmobile owners (who supposedly went to Hyundai), or Hummer and Saturn buyers, but did get some return love from Pontiac owners.
A consultant with Polk has turned the loyalty lens on Saab. The Polk Disposal Loyalty Methodology tracks owners selling vehicles within six months of buying a new one. In 2010 and 2011, Polk found that when Saab died, owners went right up the middle of the mainstream to Honda. It was close, though, with just 0.2 percent separating Honda from number two Volkswagen. Audi comes in third.
After that it's back to the masses with Toyota, Chevrolet and Ford trumping import luxury brands. And if you combine all of the General Motors brands that Saab owners have migrated to, GM more than doubles Honda with a 15.2-percent share, so all the love is not lost.

NEVS Emily GT electric sedan developed by ex-Saab engineers finds a buyer

Even in death, Saab could not rest in peace. In life, the Swedish automaker never managed to get out from between the sales rock and the financial hard place. After GM bought half the company in 1989 and took full control in 2000, the inevitable brand engineering led to cars like a Saab 900 on an Opel platform, a Subaru Impreza rebadged as a Saab 9-2X and a Chevrolet Trailblazer turned into a Saab 9-7x. This went as well as anyone who knew Saab would expect. Come January 2010, Saab was dead. Or rather, Saab had entered a zombie state rebranded as New Electric Vehicle Sweden (NEVS), two Chinese companies in succession buying the automaker's intellectual property, both having to walk away due financial issues at the parent companies. Earlier this year, NEVS showed one of the projects it continued to work on throughout the turmoil, a four-seat battery-electric car called the Emily GT. NEVS said it was looking for a buyer for the project or the entire company. According to Sweden's Auto, Motor und Sport (translated) that broke the story, and further reporting from Saab Planet, the search has succeeded and the Emily will come to life. Saab Planet writes that in March of this year, a Swedish company called Stenhaga Invest bought 80% the the Stallbacka factory and office complex in Trollhattan where Saab used to build its cars, NEVS holding onto the remaining 20%. AMS reported that an as-yet-unknown European investor has signed a letter of intent to purchase two of the 13 projects NEVS said it has been working on, the Emily GT and the PONS, an autonomous shuttle. Svante Andersson, who runs Stenhaga, is reported to have said the unnamed investor is interested in taking control of "a substantial area" of the Trollhattan facilities, "indicating that a significant number of people will be employed in Trollhattan." Back in March, an NEVS engineer said properly funded development could get the Emily GT into production in less than two years. Based on the sports sedan we've been told about, that seems reasonable. Ineos chief Sir Jim Ratcliffe announced the Ineos Automotive Grenadier in 2017, showed a concept in 2020, and had a model running the hill at Goodwood in 2021 — four years for a ground-up design. Saab Planet writes that "a timeline for relaunch is expected to be announced after a meeting between the parties involved during week 32," which would be the week of August 7.