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Rolls-Royce could go electric, if battery tech advances

After toying with the idea a few year ago, Rolls-Royce isn't ready to completely give up on the idea of an electric model quite yet. Still, a hyper-luxurious EV from the opulent brand might not happen any time soon. "Suppose we find a battery technology that can offer ranges that are acceptable to our customers," brand boss Torsten Muller-Otvos said, according to Automotive News. "I can definitely imagine a fully electric Rolls-Royce." Muller-Otvos was clear that no final decision on an EV or even a much-rumored plug-in hybrid has been made yet. Rumors of an EV from the brand go back years. At the 2011 Geneva Motor Show, Rolls-Royce showed that it wasn't completely against going electric. The 102EX concept (pictured above) was based on a Phantom but with two, 194-horsepower electric motors and a 71-kWh battery to power them. The company claimed the behemoth had an estimated range of 124 miles and could hit 60 miles per hour in under eight seconds. At least one journalist even got to drive it. However, the brand's wealthy customers reportedly weren't convinced, and the project was canned. In 2014, several reports began suggesting a plug-in hybrid Rolls under development that would answer concerns about range and charging time amongst the clientele. This powertrain could debut on the next-gen Phantom around 2017, and it's likely to be borrowed from parent company BMW.

On this Rolls Ghost, diamonds are forever in the paint

Diamonds, the hardest rocks in the world, are found in everything from jewelry to tools – and now automotive paint. Rolls-Royce, a company happy to help paying customers indulge in one-of-a-kind, specially customized cars, has produced a long-wheelbase Ghost with a paint job featuring 1,000 crushed diamonds. It's called "Elegance," which seems like a pretty fitting name. One thing is for sure, the paint is dazzling in these photos. So the two months Rolls-Royce spent testing diamond paint finishes seem to have paid off. The rest of the car is a bit more run-of-the-mill Rolls-Royce, which is to say still pretty custom. It has hand-painted coachlines in red and black along the flanks, and the 21-inch wheels have matching red pinstripes. The color scheme is continued inside. Up front, everything is black, from the leather seats to the wool carpets. The sea of black is punctuated by red stitching and piping on the seats, as well as open-pore oak wood trim on the dash. In the back, the seats are a lighter gray leather with the same red stitching and piping. Our favorite part, though, is the plaid upholstery that lines the space in the front seats into which the rear tray tables fold. The car will be on display at the Geneva Motor Show alongside a few other older Rolls-Royce Bespoke models. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce gives up on electric, diesel models in favor of hybrid

Rolls-Royce is not what you might characterize as one of the greenest automakers on the market. Its vehicles tend to be rather large, saddled with lots of plush leather, thick carpets and wood trim, and powered by twelve-cylinder engines in excess of six and a half liters. But that doesn't mean that the stoic British automaker isn't trying to clean up its act, even if its customers haven't responded in kind. Rolls did not receive a single order for the all-electric Phantom. A few years ago, Rolls-Royce showcased an all-electric Phantom prototype called the 102EX (pictured above) and sent it on a global tour to demonstrate to customers around the world. But in speaking to company representatives, Autocar reports that Rolls did not receive a single order for such a vehicle. Nor did customers respond favorably to the idea of a diesel Rolls-Royce. Prospective and existing clients exhibited "significant hostility" towards the idea, despite a diesel prototype that was "effectively inaudible" in comparison to the existing gasoline models while delivering torque-driven performance which the company characterized as "impressive" while significantly reducing carbon emissions. As a result, the diesel project was killed off just like the electric one. That doesn't mean that Rolls-Royce is giving up, though. In the wake of the diesel and electric projects, Goodwood is reportedly proceeding with a hybrid powertrain borrowed from parent company BMW, which offers a wide array of hybrids including versions of 3 Series, 5 Series and 7 Series sedans, the X6 crossover and the i3 and i8 PHEVs.