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Grey Poupon to air new version of famous Rolls-Royce ad, this time with car chase [w/video]

Grey Poupon mustard will revive the concept behind its famous Pardon Me commercials with a new ad that will air only once on television during this Sunday's broadcast of the Academy Awards.
The original spot, which showed two one-percenters sharing the condiment between their Rolls-Royces at an intersection, first aired all the way back in 1981, and variations of it continued up through 1997. Kraft, owner of the Grey Poupon brand, is hoping that reviving the commercial will boost sagging sales and raise the mustard's profile with a younger generation of fancy folk.
So why are we talking about this on Autoblog? Because the new version of the ad won't end with a polite passing of the bottle. Rather, we're told a car chase ensues when the Grey Poupon's owner doesn't get it back. We're assuming the two cars in question will again be a pair of Rolls-Royce sedans, probably Phantoms unless they go with more vintage model years.

NBA sneakerhead P.J. Tucker has Rolls-Royce Jordan 3s that match his Cullinan

There aren't many sneakers that 33-year-old Houston Rockets forward P.J. Tucker does not own. The only sneakers he hasn't gotten his hands on are likely rare grails normal people have never even heard of. His collection surpasses 2200 shoes, and he spent more than $200,000 on sneakers just during the 2017-2018 season. For sneaker fanatics, nearly every time he steps on the court is a throwback to a moment in shoe history or the creation of a new one. Tucker debuted Jerry Lorenzo's Fear of God Nike collaboration. He wore Stewie Griffin-themed Nike LeBron 6s that are valued at about $20,000 on Christmas day. Highly sought-after Nike Off-Whites are like Converse Chucks to him. So, what can you gift the sneakerhead who has everything? Houston-based Post Oak Motors knew it couldn't just gift any old pair of kicks from Flight Club, so the dealership commissioned a pair of Rolls-Royce-themed Air Jordan 3s to match the Rolls-Royce Cullinan that Tucker had recently purchased. The custom kicks were crafted by Jake Danklefs and his crew at Dank & Co. As shown in his Instagram post below, they were made to mirror the color scheme of the Cullinan Tucker ordered, which has white paint over a red interior. From afar, they look pretty similar to the Pure White Jordan 3 retros, but the details set it far apart from that general release shoe. Aside from the red guts and icey translucent outsole, the shoe is made entirely of various textures and hues of white. It has gloss, it has matte leather, it has alligator print, and it has a secondary reptile print. It all comes together with the double-R Rolls-Royce logo on the tongue. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Tucker likes his cars, too. In addition to his Cullinan, he's flashed on Instagram a Miami Blue AWT Motorsports Porsche 911, a Rolls-Royce Phantom, a Lamborghini Aventador Roadster, and a Ferrari 488 Spider. He even has a photo of him with an old gold Nissan Maxima similar to the one his mom bought him for his first car when he was 14 years old. To some, this kind of sneaker obsession might seem frivolous or silly, but who are we to speak? We're car nerds, possibly the most money-sucking hobby there is. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: PJ Tucker via Instagram, Jake Danklefs Auto News Celebrities Rolls-Royce merchandise

Rolls-Royce to auction one-off 115th birthday Phantom

Rolls-Royce and RM Sotheby's has announced a partnership amidst an expected luxurious environment, with a five-course dinner at Sotheby's redesigned 90,000-plus-square-foot New York City headquarters. As part of Rolls-Royce's 115th birthday celebration (the official date was May 4), the two announced a one-off, bespoke 2020 Rolls-Royce Phantom will be auctioned off this fall exclusively on Sotheby's online auction service. The lead image shows an early-stage sketch of what the special-edition Phantom could look like. There are extremely limited details about the car, but Rolls-Royce confirmed it will be red. It will also include "an original hand-crafted leather work of art" as part of the interior. We expect this to be in the same vein as the dashboard inlays and hand-stitching we've seen in past bespoke Rolls-Royces. Because the one-off car will be honoring a birthday, we wouldn't be surprised if it featured several indicators that mark the occasion. Think numbered door sills, treadplates, dashboard or console plaques, and possibly special-edition badges. This, of course, is speculation, but these are often features on these types of vehicles. The base price of a Rolls-Royce Phantom is approximately $450,000, and when we first tested the uber-luxe personal limo, it reached as high as about $650,000. And that was just a "regular" Phantom. As a guaranteed collector's item, a set price for this vehicle would likely cost significantly more. But its price is not set, as it will be sold through RM Sotheby's online auction. It seems likely that this thing could easily tick right past $1 million. Rolls-Royce said the car will be auctioned in the fall but gave no specific dates. We'll provide updates as soon as we get 'em. Related Video: