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Rolls-Royce posts 25% jump in sales thanks to Cullinan demand

Luxury carmaker Rolls-Royce said on Tuesday it recorded a 25% jump in sales in 2019, underpinned by solid demand for its first-ever SUV, Cullinan, just a year after the launch. The 116-year-old British company said it sold a record 5,152 cars in 2019, compared with 4,107 units in the prior year. "Worldwide demand last year for our Cullinan SUV has driven this success and is expected to stabilize in 2020," Chief Executive Officer Torsten Mueller-Oetvoes said in a statement. The Cullinan was unveiled in 2018. The BMW-owned brand's strong numbers serve as a breather at a time when the global automobile industry is still grappling with various challenges amid a broader economic slowdown that dented sales of many automakers. North America continued to be the biggest contributor with about a third of Rolls-Royce's total sales, followed by China and Europe. Related Video:

Rolls-Royce Arcadia Droptail unveiled as the third in a four-car series

If you're wealthy, you buy a new Rolls-Royce. If you're extremely wealthy, you work directly with the brand to design a one-of-a-kind car from the ground up. The firm has revealed its latest one-off, a convertible named Arcadia Droptail, and detailed the long development process. Built for an anonymous client in Singapore, the Arcadia Droptail borrows the first part of its name from a place known as "heaven on Earth" in Greek mythology. Rolls-Royce explains that the design perfectly reflects the customer's tastes and personality, including a passion for architecture and a subtle, restrained take on the concept of luxury. This likely explains why there's not much in the way of bright trim on the outside; instead, the Arcadia Droptail is characterized by a soft and almost organic design while remaining recognizable as a Rolls-Royce. Working directly with the customer, the brand put a great deal of thought into picking a color: the shade of white chosen is infused with aluminum and glass particles for a pearl-like effect that adds depth. These details help the Arcadia stand out from the two existing Droptail models unveiled in 2023. The overall design remains largely unchanged with an upright grille, thin rear lights, and a rounded back end. Santos Straight Grain wood trim dominates the interior and creates another link between cars and boats. Rolls-Royce explains that this was one of the most challenging parts of the project: Santos Straight Grain is difficult to work with, and the client plans to use the car all around the world so the trim needs to withstand wildly different temperatures and humidity levels. The brand initially considered applying the type of coating used in yachts but ruled it out because it needs to be re-applied on a regular basis. Instead, it went through the trouble of developing a specific lacquer that lasts for the life of the car. It adds that this part of the build required over 8,000 hours of work, including testing. The clock embedded into the dashboard was created in-house as well; it took over two years to develop and five months to make. Referred to as "the most complex Rolls-Royce clock face ever created," it features a guilloche pattern with 119 facets and hand-polished parts. Rolls-Royce hasn't published technical specifications. We're guessing that power comes from a V12 engine. All told, designing the Arcadia Droptail took over four years. There's no word on how much the project cost.

Rolls-Royce Wraith revealed, ready to battle Bentley

Bentley may have rounded out the redesign of its Continental line of cars with the new Flying Spur four-door's debut at this week's Geneva Motor Show, but Rolls-Royce has shown up in Switzerland with the Wraith, a GT coupe version of the Ghost sedan that moves the brand one step closer to having an answer for everything that wears a Flying B.
The Wraith's natural combatant would be Bentley's Continental GT Coupe, though as all Rollers come in orders of magnitude more expensive than their already costly competitors from Crewe, the new coupe's €245,000 initial starting price will be $100k USD more than the base price of the most expensive Continental, a GT Speed coupe.
What your CEO bonus money will get you is a 624-bhp V12 engine cranking out 590 pound-feet of torque. The sprint to 60 miles per hour will pass by in 4.4 seconds, with a unique 8-speed ZF automatic transmission snapping off shifts using a new Satellite Aided Transmission technology that works with GPS to pre-select the right gear for not only the road you're on, but the road you'll be coming up on ahead.