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Rolls-Royce to reach 4,000 units this year

Rolls-Royce is, by nature, an exclusive auto marque, but it has been steadily increasing its sales to the point that it could be looking at 4,000 units by the end of this year, setting a new record for the German-owned British automaker.
You don't even need to go back a decade to find Rolls-Royce sales hovering around the 1,000-unit mark. But that was when Goodwood only offered the Phantom saloon. The subsequent addition of the Phantom DHC and Phantom Coupe helped expand its portfolio, enlarged even further by the addition of the Ghost in 2010, by which time total sales were reaching 3,000 units.
The Spirit of Ecstasy marque has been hovering around the 3,500 mark ever since, but with the Wraith now in the mix and its reach extending into growing markets around the world, Autocar reports that global sales could top 4,000 units this year. (Of course that pales in comparison to one-time sister brand Bentley, which topped 10,000 deliveries last year, but Rolls-Royce typically competes at a higher price bracket.)

Rolls-Royce Wraith Eagle VIII commemorates 1919 transatlantic flight

Rolls-Royce is building a 50-car limited edition of the Wraith called the Eagle VIII that will debut at the Concorso d'Eleganza Villa d'Este event at the Lake Como. The vehicle commemorates two pilots that completed the first non-stop transatlantic flight 100 years ago. The story behind the flight is fascinating: Captain John Alcock and Lieutenant Arthur Brown flew all the way from St John's in Newfoundland to Clifden, County Galway, Ireland, in a WWI Vickers Vimy bomber. The aircraft's engines were two 20.3-liter Rolls-Royce Eagle VII units, and it appears the engines were the only reliable thing on the flight apart from the crew themselves: the radio and navigation instruments failed right at the beginning of the journey as the wind-driven electrical generator broke, which also meant there was no heating. Because of this, the men had to rely on stars to find Ireland, when dense clouds finally subsided. And it's the clouds and stars that form the centerpieces of the special edition car. The headliner contains 1,183 fibers that light up to form the celestial arrangement at the time of the flight in 1919, with the exact moment when the Vickers plane emerged from the clouds highlighted in red. The decorative wood has silver and copper inlays so it resembles a night-time Earth seen from above. Plaques read "The celestial arrangement at the halfway point 00:17am June 15 1919, 50" 07' Latitude North – 31" Longitude West", and next to the brass speaker grilles, there is a Winston Churchill quote commending the crew, the plane and their unprecedented achievement. "I do not know what we should most admire - their audacity, determination, skill, science, their aeroplane, their Rolls-Royce engines - or their good fortune", it reads. The crash-landing location coordinates are engraved below the dashboard clock. The 1,880-mile ordeal with no heat, occasional snow and a constant barrage of noise from burst exhaust piping took Alcock and Brown 15 hours and 57 minutes, at an average speed of 115 mph. Both aviators were awarded the honor of Knights Commanders of the British Empire by King George V. Alcock later perished after crashing another Vickers plane en route to the Paris Airshow in December 1919. Brown passed away at the age of 62 in 1948. Other detailing on the two-tone Gunmetal and Selby Grey car is also related to the record-breaking Vickers plane, including the black grille vanes that mimic the plane's engine cowling.

A car writer's year in new vehicles [w/video]

Christmas is only a week away. The New Year is just around the corner. As 2014 draws to a close, I'm not the only one taking stock of the year that's we're almost shut of. Depending on who you are or what you do, the end of the year can bring to mind tax bills, school semesters or scheduling dental appointments. For me, for the last eight or nine years, at least a small part of this transitory time is occupied with recalling the cars I've driven over the preceding 12 months. Since I started writing about and reviewing cars in 2006, I've done an uneven job of tracking every vehicle I've been in, each year. Last year I made a resolution to be better about it, and the result is a spreadsheet with model names, dates, notes and some basic facts and figures. Armed with this basic data and a yen for year-end stories, I figured it would be interesting to parse the figures and quantify my year in cars in a way I'd never done before. The results are, well, they're a little bizarre, honestly. And I think they'll affect how I approach this gig in 2015. {C} My tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015 it'll be as high as 73. Let me give you a tiny bit of background about how automotive journalists typically get cars to test. There are basically two pools of vehicles I drive on a regular basis: media fleet vehicles and those available on "first drive" programs. The latter group is pretty self-explanatory. Journalists are gathered in one location (sometimes local, sometimes far-flung) with a new model(s), there's usually a day of driving, then we report back to you with our impressions. Media fleet vehicles are different. These are distributed to publications and individual journalists far and wide, and the test period goes from a few days to a week or more. Whereas first drives almost always result in a piece of review content, fleet loans only sometimes do. Other times they serve to give context about brands, segments, technology and the like, to editors and writers. So, adding up the loans I've had out of the press fleet and things I've driven at events, my tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015, it'll be as high as 73. At one of the buff books like Car and Driver or Motor Trend, reviewers might rotate through five cars a week, or more. I know that number sounds high, but as best I can tell, it's pretty average for the full-time professionals in this business.