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Rolls-Royce bringing one-off Serenity to Geneva

Rolls-Royce is bringing Serenity of the Phantom kind, not the Joss Whedon kind, to the Geneva Motor Show. In case being driven around in 19-feet of extravagance wasn't enough, the firm's Bespoke Design team has stitched together a silk interior inspired by its historic cars, European furniture and Japanese Royal Kimono designs. We're told the result is a "haven of tranquility," as if that weren't the case before. It's also called "the most opulent interior of any luxury car," which makes us think Rolls-Royce won't let us get within 30 feet of it with our half-finished convention hall coffee and ham sandwich. We'll start cleaning up for the privilege now; there's a press release below in the meantime. Show full PR text ROLLS-ROYCE MOTOR CARS TO BRING SERENITY TO THE 2015 GENEVA INTERNATIONAL MOTOR SHOW 12.02.2015 -- The Rolls-Royce Motor Cars stand at this year's Geneva International Motor Show will be a haven of tranquility as the celebrated marque brings Serenity to Switzerland. Celebrating the historical role played by silk as a symbol of regal and imperial power, the Rolls-Royce Motor Cars Bespoke Design team has created a magnificent one-off motor car which will set a new benchmark for luxury individualisation in the motor industry, and reaffirm that Bespoke is Rolls-Royce. Delivering authentic modern luxury, Serenity will reintroduce the finest of textiles to create the most opulent interior of any luxury car. This unique design demonstrates the levels of craftsmanship, creativity and attention to detail only Rolls-Royce Motor Cars can offer. The marque's Bespoke Design team has taken inspiration from the opulent interiors of Rolls-Royces that have conveyed Kings and Queens, Emperors and Empresses and world leaders throughout history, whilst using contemporary interpretations of European furniture combined with Japanese Royal Kimono designs to deliver a truly innovative, modern and tranquil Rolls-Royce interior. The new benchmark in super-luxury motor cars will be unveiled at a press conference in Hall 6 of the Geneva International Motor Show at 13.30hrs on 3rd March. The car will be on the stand for visitors to admire from 5th to 15th March. Design/Style Geneva Motor Show Rolls-Royce Luxury Sedan rolls-royce phantom

New Prius, Bentley Bentyaga, Rolls-Royce Dawn | Autoblog Minute

Bentley and Rolls-Royce introduce new luxury vehicles and Toyota revealed its latest Prius. Autoblog Senior editor Greg Migliore reports on the Weekly Recap edition of Autoblog Minute. Bentley Rolls-Royce Toyota Convertible SUV Hybrid Autoblog Minute Videos Original Video bentley bentayga rolls-royce dawn

Rolls-Royce Dawn becomes two-seater Silver Bullet convertible

Rolls-Royce has transformed the Dawn, the only convertible in its range, into a two-seater roadster named Silver Bullet. It's a limited-edition model that's part of the company's client-commissioned Collection Cars line. The stately Silver Bullet is "a contemporary interpretation of the classic roadster spirit and driving experience," according to the BMW-owned firm. It's clearly based on the Dawn, both models share their front and rear fascias, but it's finished in a specific hue named Brewster Silver Paint that's a tribute to past Rolls-Royce models, like the Silver King and the Silver Silence. Subtle black trim add a finishing touch to the low-key design. Bigger modifications are found inside, where designers removed the Dawn's rear seats and replaced them with a tonneau cover the brand calls an Aero Cowling. It features a finisher made with vapor-blasted titanium. The images released by Rolls-Royce don't fully reveal the Silver Bullet's interior, but it previously noted each example will feature an open-pore carbon fiber insert and a quilted transmission tunnel inspired by leather jackets. We'd expect nothing less from the purveyors of the most expensive regular-production SUV in the world. Power likely comes from the Dawn's 6.6-liter V12 engine, which is twin-turbocharged to 563 horsepower and 605 pound-feet of torque in its standard configuration. We think the 593-horsepower, 620-pound-feet evolution of the 12 found in the Black Badge model would suit the roadster's touring intentions much better, however. It was designed to be driven, and the brand will organize road trips to encourage owners to put miles on their Silver Bullet rather than storing it in a heated garage for a couple of years and later selling it at a big-name auction. Rolls-Royce noted it will build 50 examples of the Silver Bullet, though how many have been earmarked for the American market hasn't been revealed yet. Pricing information remains under wraps, too, but keep in mind the standard Dawn carries a base price of approximately $350,000 before options enter the equation. Autoblog asked whether any build slots remain available, and we'll update this story if we learn more. Related Video: