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New Rolls-Royce Boat Tail shows off coachbuilding chops of the Phantom platform

Rolls-Royce is flexing the coachbuilding muscles of its highly versatile new Phantom platform with this gorgeous Boat Tail commission. Rolls-Royce claims the build required the fabrication of more than 1,800 unique parts and 20 years of combined man-hours to complete.  Even by Rolls-Royce standards, this is pretty ambitious stuff. The commission was inspired by a 1932 Rolls-Royce Boat Tail, and like the original, it was inspired by, well, boats. Shocking, right? The trim elements both inside and out (Caleidolegno veneer, if you're curious) were designed to be reminiscent of the teak decking you'd see on a wooden yacht. "Today marks a seminal moment for the House of Rolls-Royce. We are proud to unveil Rolls-Royce Boat Tail to the world, and with it, the confirmation of coachbuilding as a permanent fixture within our future portfolio," said Rolls-Royce CEO Torsten Muller-Otvos in the Boat Tail announcement.  "We have formally re-established our Coachbuild department for those patrons who wish to go beyond the existing restraints, and explore the almost limitless possibilities this opens up for them," Muller-Otvos said previously. "We are able to offer our customers the opportunity to create a motor car in which every single element is hand-built to their precise individual requirements, as befits our status as a true luxury house." There are quite a few bespoke accessories as well, though apart from the full picnic service shown in some of the pics (there doesn't appear to be much of a trunk — sorry, boot), most of it was left out of the promotional materials. Most notably absent are the custom his-and-hers Bovet 1822 timepieces that were commissioned alongside the car. They can be either mounted in the dash or worn on the wrist (of course), but we see only a glimpse of one in the top-down image Rolls-Royce provided.

2018 Rolls-Royce Phantom spied on the inside

The Grey-Poupon set has a new digital reality in store for 2018. Or at least its drivers will. Today we've captured the next-generation Rolls-Royce Phantom during testing, and decadent sedan will feature a digital instrument panel. These photos show large screens in front of the driver and on top of the center stack – a marked change from the traditional dials. This digital cluster is among a slew of changes that will dramatically update the Phantom. It will also run on a new aluminum platform, which will underpin all Rollers from 2018. The coupe and Drophead coupe will also be killed off with the outgoing seventh generation, which has run for 13 years. Rolls-Royce said from the start the new ultra-luxury sedan would feature significant updates. In a statement, chief executive Torsten Mueller-Oetvoes called it "a contemporary and beautiful Phantom enhanced with cutting-edge technologies and design innovations." Still, the eighth Phantom will look like, well, a Phantom. Despite the "enhanced ... design innovations" Mueller-Oetvoes is pitching, the exterior styling looks largely evolutionary. We're expecting another Roller staple, the traditional V12, to provide the usual mustard-hauling power. Related Video: Featured Gallery 2018 Rolls-Royce Phantom View 10 Photos Image Credit: CarPix Design/Style Spy Photos Rolls-Royce Technology Infotainment Luxury Sedan rolls-royce phantom

Rolls-Royce celebrates Maharajas with special Phantom DHC

A century ago, the princes and maharajas of India shared a relationship with Rolls-Royce that spanned five decades and saw the nobility on the subcontinent commissioning over 840 unique vehicles from the stoic marque. It's that golden age that Rolls-Royce celebrates with the debut of this one-of-a-kind luxury cabriolet.
Based on the Phantom Drophead Coupe, this unique Maharaja edition is distinguished by such special touches as Carrara White paint embellished with a peacock motif, emerald green coachline, a deep green top (hood in UK terminology), light creme leather interior with green accents, marquetry inlays and custom seashell embroidery.
Said to be two years in the making by the Rolls-Royce Bespoke division, this one-off Phantom DHC was unveiled not in India, but in Dubai, where a fascination with the Golden Age of the Raja is evidently alive and well.