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2017 Rolls-Royce Model Year Preview and Updates

It's a modest year of change at Rolls-Royce. In fact, the most significant news is the discontinuation of the Phantom VII, while the world (OK, the top 1% of the world) awaits its replacement, with a scheduled debut in 2018. Even with a year of modest updates, Rolls-Royce customers and patrons needn't, as the company's CEO put it, be 'seduced by mass-luxury brands'. DAWN/WRAITH: The convertible and coupe variants of the Ghost platform receive modest updates to trim and available options. Rolls-Royce also introduces a Black Badge variant, targeting – in R-R speak – the 'darker, more assertive, confident and demanding aesthetic of a new ... Rolls-Royce customer'. GHOST: Rolls-Royce's Bespoke service, long a staple among Phantom enthusiasts, has worked its way down the food chain to Ghost prospects. To reluctantly paraphrase Burger King: Have it your way! PHANTOM: As Rolls-Royce prepared for an end-of-the-year build-out of its Phantom, the company built a total of 50 Zenith Edition Coupes and Drophead Coupes, as well as enough sedans to bridge the gap between the Phantom VII's end of production and its 2018 model year launch of its replacement.

Zero-emission zones are forcing Rolls-Royce to develop its first EV

Rolls-Royce confirmed its first series-produced electric car will debut before the end of 2020. The BMW-owned firm is pivoting toward electrification to give its customers access to city zero-emission zones. Instead of putting batteries in one of its existing models, the company will enter the EV segment with a new nameplate. Unverified reports claim the car will replace the Wraith and the Dawn, so it could arrive as a coupe and/or as a convertible, and Automotive News learned it will ride on Rolls-Royce's modular aluminum platform. It's too early for executives to provide technical specifications. Rolls-Royce could choose to borrow components from its parent company, or it could develop the technology on its own. Regardless, the brand stressed its customers aren't clamoring for a zero-emission options, but regulations are forcing Rolls to go electric. "There is no demand from customers, but we need to be in a position to sell them a car if legislation forbids them from driving a combustion-engined car into the center of a city," a spokesperson told Automotive News. Company CEO Torsten Muller-Otvos announced the model is currently being developed, and it's scheduled to make its debut "within this decade." He added an electric powertrain fits the brand's image perfectly, because it's silent and it delivers the mammoth amount of torque customers expect, whether they're driving or being driven. Batteries add weight, but no one buys a Rolls-Royce thinking they're getting a nimble, feather-light car. In the meantime, Rolls-Royce will continue fine-tuning its mighty V12 engine, which it anticipates will power most of the cars it builds until the end of the 2020s. And, don't expect it to release a plug-in hybrid model. It's skipping gasoline-electric technology and going straight from 12-cylinders to electric motors. Rolls-Royce has been on the fence about electrification for about a decade. It introduced an electric version of the last-generation Phantom named 102EX at the 2011 edition of the Geneva auto show, and it briefly considered giving the sedan the proverbial green light for production. It backpedaled when it realized the technology still had serious limitations, notably in terms of driving range, and that its customers weren't interested in going electric. Engineers tested hybrid prototypes in the 2010s, but they remained at the test mule stage.

2019 Rolls-Royce Cullinan First Drive Review | $325,000 of monolithic serenity

JACKSON HOLE, Wyoming – The north face of Snow King Mountain drops a dizzying 1,571 feet, forming the steepest ski slope in the lower 48 states. Considering the Rolls-Royce Cullinan's prevailing theme of superlatives– it's named after the world's largest uncut diamond and claims the highest starting price of any SUV on the planet– it's no surprise that my first experience in the $325,000 monolith involved driving it up Snow King's switchback crisscrossed trail. For a vehicle that proudly displays a retractable Spirit of Ecstasy ornament above the imposing "Parthenon" grille, there are a few subtle ways the Cullinan departs from Rolls-Royce's tried and true touchpoints. Though its platform is an expanded version of the Phantom VIII's new so-called Architecture of Luxury, the aluminum spaceframe houses Rolls-Royce's first-ever all-wheel drive powertrain. The twin-turbocharged 6.75-liter V12 is another familiar element that delivers 637 lb-ft of peak torque at an even lower 1,600 rpm; horsepower remains at 563, or as they once said in olden times, "sufficient." But unlike in Phantom and Ghost, the rear passengers aren't nestled behind the D-pillar like starlets in hiding but instead are exposed with a clear view of the surroundings thanks to considerable acreage of double-paned glass. The commanding visibility from the elevated seats is lovely, especially when approaching Snow King Mountain's initial ascent. Though Cullinan is positioned as having some degree of offroad capability, don't expect the complex Terrain Response settings you'll find in a run-of-the-mill Range Rover. The only drive mode setting is "Offroad," which elevates the air suspension, stiffens the ride (to avoid bottoming out the dampers), and ensures that wheels are pushed earthward if contact is lost. Throttle response is softened, and traction control becomes less restrictive and can be completely disabled. Cullinan feels large and commanding from the driver seat which makes tackling the steep grade seem all the more doable. Push the Offroad button and the vehicle lifts up in steps, like a camel getting on its feet. There's a notably softer pause between throttle input and forward motion when you're climbing loose gravel, so much so that you might need to bury the throttle to get going. What's actually happening beneath you, though, remains a bit of a mystery thanks to the surreal levels of isolation and sound deadening embedded into this platform.