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Is your brain predisposed to make you love Rolls-Royce?

XCAR has taken a look at what could very well be one of the most quintessential British cars ever built: the 1973 Rolls-Royce Corniche. The question at hand is whether or not expensive luxury items like artisan foods, designer clothing and yes, high-end automobiles are worth their monetary cost. Do they bring some undefined additional value to the table over their low-buck counterparts, or are they simply an excellent way to part a fool from his dollar bills? While the video below can't comment on four-course meals or $400 jeans, our valiant host does have a word or two on the joy a Rolls-Royce can bring to your life.
That's even true of a model like the '73 Corniche. Built during one of the darker days of the company's history, the convertible was designed and manufactured by an automaker on the verge of collapse. Still, it manages to hold on to that essential spirit of luxury so crucial to the Rolls-Royce brand. Check out the video below to see what we mean.

Rolls-Royce Cullinan spotted playing in the snow

This is no ordinary Phantom. Not that you'd call any Rolls-Royce ordinary, considering the brand's stratospheric pricing and hand-built pedigree. But this one is extra special, because it's a test bed for the British luxury brand's very first SUV, tentatively known as the Cullinan. We've known Rolls-Royce was out and about testing this brand-new, all-aluminum platform in the wild, but this is the first time we've seen it so clearly. It looks a little bit like a shortened Phantom sedan, with big swathes of metal seemingly cut away from the rear doors, but it's more than that. We can't be certain, but there's probably a big V12 engine underhood sending torque to all four wheels, and it looks to be riding high enough to offer some legitimate off-road capability. The aggressive tires are another giveaway that this Rolls may be going places no Phantom before it has dared. With Bentley finding success in the luxurious 'ute market with the Bentayga, we're sure Rolls-Royce is pushing to get its Cullinan into the driveways of one-percenters the world over as soon as possible. See the mule for yourself in our high-res image gallery above. As for us, well... we're just wondering what happened to that sweet rear spoiler. Related Video: Featured Gallery Rolls-Royce Cullinan: Spy Shots View 10 Photos Spy Photos Rolls-Royce Crossover SUV Luxury rolls-royce cullinan

This is the very last Rolls-Royce Phantom VII

Rolls-Royce built its very last Phantom VII today. The model was first introduced in 2003 and ends with this one-of-a-kind long-wheelbase model that will go to the unnamed Rolls-Royce collector who commissioned it. The car itself is themed around 1930s-era ships, which is in turn a nod to the era of the first Phantom I, launched in 1925. Immediately upon looking at the car's "Blue Velvet" paint scheme, you can see the oceanic influence. The color is accompanied by coach lines with a ship motif, and the tires have white lines to complement it. Inside, the car features the beautiful marquetry wood trim the brand has become known for. The dashboard shows a '30s-era ship with a map of North America and Europe in the background. Further maritime highlights include dash clocks modeled after ship radios, and embroidery on the "Powder Blue" leather that mimics the look of ocean waves. The front dash clock has a movable bezel for different time zones, and Rolls-Royce says the carpeting has been cut to look like a ship's wake. While this generation of the Phantom is at an end, it's by no means the end of the line for the name. We've seen prototypes of the Phantom VIII running around, and Rolls-Royce has openly said that a successor is coming. We expect the new generation will only be available in short- and long-wheelbase sedans to start, and will probably be revealed sometime this year, perhaps as soon as the Geneva Show in March, or as late as the Pebble Beach Concours in August. Related Video: