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Rolls-Royce gets Inspired by Film with latest Wraith special [w/video]

"You like me, you really like me!" If Rolls-Royce could tune its exhaust note to speak those words, (in Sally Field's voice, no less) we get the feeling it would. But since it can't it has done what it does best: launch a special edition. In this case, it's called the "Inspired by Film" edition, and it's based on the Wraith. Its creation was inspired by And the World Stood Still, a rather dramatic promotional video that accompanied the Wraith's launch two years ago. The film, which you can view below if you missed it the first time around, involved 100 DSLR cameras, 36 computers and nearly a mile of cabling, orchestrated in Barcelona to capture the spirit of the Rolls-Royce fastback. It was decorated with a Gold Award by the International Visual Communications Association and was recently admitted to the National Archive of the British Film Institute. So to mark the occasion, Rolls is rolling in to the New York Auto Show with this special edition. Taking the Silver Screen theme quite literally, it's decked out with two-tone silver paint, a solid silver Spirit of Ecstasy hood ornament and grey leather with ebony and aluminum trim. The special edition will be available to order right after its debut in Manhattan, and of course comes with the 6.6-liter twin-turbo V12 churning out 624 horsepower to make the Wraith the fastest, most powerful production model in the company's history. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. ROLLS-ROYCE WRAITH 'INSPIRED BY FILM' DEBUTS AS LAUNCH FILM IS ACCEPTED INTO BFI NATIONAL ARCHIVE 31 March 2015, Goodwood The groundbreaking Rolls-Royce Motor Cars Wraith launch film, 'And the World Stood Still', has been accepted into the BFI (British Film Institute) National Archive, the world's most significant collection of film and TV. To celebrate the event, Rolls-Royce Motor Cars has created Wraith 'Inspired by Film', which will debut at the 2015 New York Auto Show tomorrow, 1 April 2015. The film, which won a Gold Award at the 26th International Visual Communications Association (IVCA) Awards, caught the attention of the BFI's Senior Curator for Non-Fiction Films, Patrick Russell, who considered it a striking piece of contemporary cinematography and so decided to accept it into the archive. "We are delighted to see Rolls-Royce's Wraith launch film enter the BFI's collection," commented Russell.

Rolls-Royce names new chief executive for North America

Rolls-Royce has announced a changing of the guard in its North American office. Stepping out of his role as North American regional president is Eric Shepherd (pictured). In his place, the uber-luxe British automaker is bringing in Pedro Mota, who comes by way of Porsche Cars North America, where he served as the west coast regional vice president. Mota holds an MBA from European business school INSEAD, and a Master's in electrical engineering from Lisbon Technical University. He'll join Rolls-Royce with almost immediate effect on October 1 to learn the ropes before taking over on January 1, 2016 - the day after Shepherd vacates the office. The company was rather unspecific in disclosing what Shepherd will be doing next, saying only that he'll be staying "within the Rolls-Royce family" in a "new entrepreneurial role in the super-luxury automotive retail sector." The shift in leadership in the North American office at Rolls-Royce comes as the automaker prepares to role out new models. It's now in the process of adding the new Dawn convertible to the Ghost/Wraith family. It's also preparing to launch its first SUV, known internally as project Cullinan, into a burgeoning new market segment for ultra-luxurious crossovers. It's an area with which Mota, having helped move so many Cayennes and helped introduce the new Macan through West Coast dealers, ought to be intimately familiar. Related Video: LEADERSHIP TRANSITION AT ROLLS-ROYCE MOTOR CARS NORTH AMERICA Rolls-Royce Motor Cars has announced that President (North America), Eric Shepherd, has decided to move to a new entrepreneurial role in the super-luxury automotive retail sector within the Rolls-Royce family. Chief Executive, Torsten Mueller-Oetvoes, said, "Eric's move is a big loss to our successful business at Rolls-Royce North America but we are highly supportive of talented managers like Eric pursuing personal business opportunities, particularly when it means they stay within the Rolls-Royce community. Eric's dynamic leadership of our North American operation has been highly effective. He has established a strong team and cohesive network which has led to a substantial strengthening of our business in the region." Shepherd will continue in office as President of Rolls-Royce NA until 31 December 2015. He will be succeeded by Pedro Mota who will join Rolls-Royce NA from Porsche Cars NA where he served as Vice President, Area West.

The Rolls-Royce of cocktails is a coddling ride for your tastebuds

In our last installment of the irregular and irreverent series on drinks loosely connected to – or named after – automobiles, we sipped a Speedway Cocktail, a drink that was as exciting (and dangerous) as the early Indy 500. This time, we're stirring a Rolls-Royce Cocktail with a silver spoon. And, as always, enjoy cocktails (and reading about them) while you're not behind the wheel. If the rumors we hear are correct, Rolls-Royce will be unveiling an all-new Phantom this summer. The arrival of a flagship Roller isn't quite as rare as the coronation of a new member of the British Royal Family, but is tres recherche nonetheless. Since the nameplate's founding nearly 100 years ago, this will be only the eighth generation of Phantom to be delivered into the greedy hands of the world's vilest oligarchs. If you're one of the .01 percent, this is cause for a drink, and what better cocktail to raise in toast than one named for the brand itself? (For us 99.99 percenters, the answer is easy: Molotov.) As you might expect, the Rolls-Royce cocktail is kind of a classied-up version of an upscale iteration of an already elegant drink, conjugated from the classic (gin) martini and it well-married brother, the Martinez. "It's basically a very wet martini," says Paul Hletko, founder of FEW Spirits, an Evanston, Illinois gin and whiskey distillery acronymically (and winkingly) named for local maven Frances Elizabeth Willard, who helped found the Women's Christian Temperance Union – one of the forces behind Prohibition. "Two-to-one is a fantastic ratio of gin to vermouth that really lets the vermouth shine, and then having that split between dry and sweet vermouths gives you fantastic and rich complexity, with that little bit of Benedictine being that really nice herbal add," Hletko told us. It all sounds intriguingly botanical, and the drink itself has a reputation as being a favorite among bartenders, a coupe brimming with insider insight. "In the history of drinking there are many cocktails made with vermouth and gin," says legendary mixologist Charles Schumann from Schumann's Gastronomie in Munich.