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Rolls-Royce Cullinan test car takes the wheel — from a BMW 3 Series

The biggest, baddest Rolls-Royce will soon be here. We've seen spy shots the new Cullinan for months, but this is our first look at the SUV's interior. Though much of it is still covered, we can make out a few details hiding beneath the surface. There's no word on when the new Rolls will hit the streets, but look for a debut sometime this auto show season. At first glance, there seems to be a lot of parts taken straight from a BMW parts bin. BMW owns Rolls, so this shouldn't be too much of a surprise. Still, it's disappointing to see the steering wheel from a 3 Series in place of the handsome, thin-rimmed wheels you usually find in a Rolls-Royce. That said, this could simply be a temporary solution while the car undergoes development. The rest looks a lot like the new Phantom. This includes the digital instrument cluster and various switches and knobs. There really isn't anything new we can glean from the Cullinan's exterior. We've seen this all before. The rear doors are of particular note as they each appear to have two door handles. Look closely and you can see a regular one in the back and what appears to be another up front. The latter suggests it may have suicide doors, though it may simply be a trim piece meant to simulate that iconic Rolls feature. We'll have to wait for the full debut to find out more. Related Video: Featured Gallery Rolls Royce Cullinan Spy Shots View 12 Photos Image Credit: CarPix Spy Photos Rolls-Royce SUV Luxury

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

Rolls-Royce Phantom DHC gets special Nighthawk treatment

We see info on a lot of special edition Rolls-Royces coming across our desks here at Autoblog, and most of them are destined for some far-flung Asian market. But not this one. This one is just for North America. It's called the Nighthawk edition, and it's based on the Phantom Drophead Coupe (Rolls-speak for "convertible"). It made its debut in Phoenix during the Super Bowl, but Rolls has just released the full skinny on it now. Limited to just nine examples, the Rolls-Royce Phantom DHC Nighthawk edition is "inspired by the sleek yet bold designs of stealth aircraft," the most iconic of them known as the F-117 Nighthawk. The Rolls cabrio features a metallic black paintjob with a matte black hood and windscreen frame and an interior decked out in carbon fiber trim, black and red leather and instruments with glowing orange tips. It's a stark take on a decidedly luxurious automobile, and only goes to show the extent to which the Rolls-Royce Bespoke department can transform one of its vehicles. ROLLS-ROYCE PHANTOM 'NIGHTHAWK' MAKES A BOLD NORTH AMERICAN DEBUT IN PHOENIX ARIZONA The latest Rolls-Royce exclusively created for North American customers has arrived in Arizona this evening. The first of nine Phantom Drophead Coupe 'Nighthawk' Bespoke Collection cars hit the streets of Phoenix, featuring bold design and a low profile inspired by stealth technology in modern aerospace development. 'Nighthawk' features a combination of modern materials and subtle colour to create a new contemporary interpretation of a classic Rolls-Royce motor car. Following its first public drive in Phoenix, Arizona this evening, 'Nighthawk' will be on display to millions of Americans during the festivities surrounding Super Bowl XLIX. Phantom Drophead Coupe 'Nighthawk' Collection These nine stunning Phantom Drophead Coupes showcase the unique design capabilities of Rolls-Royce Motor Cars' Bespoke team, and are now available through the company's 41 North American retail dealers. Inspired by the sleek yet bold designs of stealth aircraft, 'Nighthawk's' designers have used cutting edge technology and materials to ensure the stunning Rolls-Royce Phantom Bespoke Drophead Coupe will not go unnoticed. Incorporating the latest design and technology with the super-luxurious hallmarks of the brand, 'Nighthawk' features a lustrous Diamond Black Metallic paint with a Matt Diamond Black bonnet. The windscreen surround design is inspired by radar-absorbent material (RAM) coating used in aviation.