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Odell Beckham Jr.'s custom Rolls-Royce hood ornament catches the true Spirit of Ecstasy

Odell Beckham Jr. hasn't even played a single game for his new team, yet he's already making a splash in Cleveland. Not for his play, but for his car. Images and video of OBJ's custom Rolls-Royce Cullinan hit the web this week, and it suits his larger-than-life personality perfectly. The Browns orange wrap is a minor piece in a grand package that includes a custom hood ornament that replicates his famous one-handed behind-his-head catch. Sorry, Spirit of Ecstasy. OBJ's career has been too impressive to be defined by a single play, but his 2014 catch against the Dallas Cowboys (seen below) is certainly a top highlight. Widely considered one of the greatest catches in all of NFL history, it has now been immortalized in a hood ornament of all things. But not just any hood ornament. It takes the place of the sacred Rolls-Royce Spirit of Ecstasy on his custom Cleveland-themed Cullinan SUV. And yes, it can still be hidden within the grille. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. NFL players, and athletes in general, have been known to create some of the wildest custom vehicles we've seen, and OBJ's Double-R is no exception. Built by Dreamworks Motorsports in Roxboro, North Carolina, the Cullinan has an orange wrap, dark 26-inch Forgiato wheels with floating RR center caps, gloss black accents, and Suntek Films window tint. That's just the basic stuff. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Cementing his car as a truly unique piece are the sound system and the interior. Dreamworks built a subwoofer box to mimic the iconic Rolls-Royce grille, and the one-off starlight headliner was constructed just for this vehicle with a custom pattern. Plus there's that Spirit of Hubris up front. Whether it's a no from you, dawg, or it's a resounding yes, there's no doubt this thing will get people talking. Inspect the details in the gallery above. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Rolls-Royce Spectre electric coupe testing moves to sunny southern France

Rolls-Royce's first series-produced electric model is well on its way to production. Called Spectre, the big coupe is undergoing shakedown testing on and off the track in the sunny south of France, and the British firm announced that development work is about 40% complete. Going electric isn't an excuse for Rolls-Royce to stray from the reputation for excellence that it has earned over the past 116 years, so engineers are putting the Spectre through the most rigorous testing program they've ever subjected a new model to. We're told that, when all is said and done, the prototypes will have covered over 1.5 million miles of testing, which represents on average more than 400 years of use for a Rolls-Royce. Some test mules were sent to freeze in Sweden near the Arctic Circle, while others were shipped to the French Riviera. Testing in France will be split into two parts. First, the Spectre will be put through its paces on the track that Rolls-Royce parent company BMW operates in Miramas, a town located about an hour west of Marseilles. Engineers will notably get the opportunity to drive the prototypes on handling courses, on a 3.1-mile oval with steep banks, and in standing water. when they have passed every challenge with flying colors, the prototypes will be sent out to the picturesque roads that zig-zag through the countryside surrounding the test track. Rolls-Royce explained it's putting a tremendous amount of effort into fine-tuning the Spectre because the coupe packs more technology than any model it has previously released. It features "141,200 sender-receiver relations and has more than 1,000 functions and more than 25,000 sub-functions," according to the company, which is around three times more sender-receiver signals than in a typical Rolls-Royce. The Spectre will inaugurate a new suspension system that promises to take the firm's Magic Carpet Ride to the next level. It relies on technology that scopes out the road ahead and on data sent by the navigation system to decouple the anti-roll bars when needed, such as on a straight road, and recouple them as the car approaches a corner. The suspension system also gets firmer ahead of a bend. Rolls-Royce hasn't released powertrain specifications yet, and the Spectre's final design remains hidden by camouflage, but the few official numbers available are impressive.

Rolls-Royce Phantom Limelight is opulence par excellence

Rolls-Royce never tires of putting out limited-edition versions of the company's plush models as a way to show off what its Bespoke team is capable of. The latest in a long line of ritzy Rolls is the new Phantom Limelight Collection, which takes inspiration from the theatrical stage. The luxurious sedan was technically unveiled at the recent Shanghai Motor Show, but detailed images and more info about the custom four-door was just released. Limited to 25 cars worldwide, the Limelight Collection marks the debut of Rolls' latest rear seats, and they are about as lavish as you would expect. The chair backs can recline up to 27 degrees, and a calf rest comes up a further 68 degrees to fully support wealthy passengers. There's also a power footrest hidden in the floor. Beyond the swanky seats, the Limelight also packs a dressers-worth of storage in the doors. Offered in both Ladies' or Gentleman's versions, they include custom places to store perfume, watches and jewelry. The rest of the interior is also available in two schemes that are dominated by either Seashell leather with Navy Blue as a contrast or vice-versa. To complete the theme, the exterior is painted in a shade called Gala Blue, and there's a Seashell and navy stripe painted down the side. Like the rest of Rolls' special cars, the Limelight amounts to some seriously upscale trim on an already high-class vehicle, but there's little doubt the company can sell all 25 of them. Related Video: ROLLS-ROYCE MOTOR CARS SHARES THE LIMELIGHT WITH PHANTOM CUSTOMERS 23 April 2015, Goodwood British engineering ingenuity and artistic creativity have proven to be the inspiration behind the naming and creation of the latest Bespoke Phantom Collection to emerge from the Home of Rolls-Royce in Goodwood, England. The Rolls-Royce Phantom Limelight Collection has been conceived for that select group of people who spend their lives in the public eye and on the world stage. Its name was inspired by the origin of a British invention which became synonymous with fame. The limelight effect was originally discovered in the 1820s by Sir Goldsworthy Gurney, a prototypical British gentleman scientist and inventor of the Victorian era. It was harnessed to revolutionise illumination in the theatres of London's Covent Garden, highlighting leading actors on the stage, thus leading to the phrase, 'in the limelight'.