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Ram 1500 Texas Ranger Concept celebrates brand's law-enforcement partnership

While the auto industry's eyes are fixed on New York for its annual extravaganza at the Javits Center, Ram is making an end-around play. The truck maker is showing a new concept at the 2015 Dallas Auto Show based on the company's long-running partnership with the Texas Rangers (the lawmen, not the baseball team). Exterior changes to the 1500 are kept rather light, with badging inspired by the Rangers' iconic badges fitted to the front fenders and tailgate. The Rangers' badge is also found at the center of each 20-inch alloy wheel. As for the white/silver color scheme, it "embodies the white hats and silver badges that the good guys always wear." Starting with the handsome Canyon Brown and Tan leather of the Laramie Longhorn, Ram designers fitted four, five-peso coins to the door inserts. Texas Rangers' badges have long been hewn from the limited-issue Mexican currency, hence its inclusion in the 1500. The coins in the front door show "heads" and the back door coins are flipped to "tails." Adding to the unique touches, a prominent Texas Rangers' badge sits over the center console and is also embossed in the leather seatbacks. Even the dash cluster's display shows the Rangers' badge upon startup. Ram and the Texas Rangers formed their partnership back in 2014, with the truck maker "aiding the preservation of the history of the renowned law-enforcement organization," the company said in its press release. You can check out the full gallery of images, which include plenty of updated interior shots, above. As for Ram's press release, that is, as usual, available below. Related Video: Ram Unveils Texas Ranger Concept Truck Ram Texas Ranger concept follows 2014 partnership announcement Iconic Texas Ranger badges highlight Ram's interior and exterior design Western-themed trucks dominate Ram lineup in Lone Star State March 25, 2015 , Dallas - The Ram Truck brand today unveiled a one-of-a-kind Texas Ranger concept truck to commemorate and promote the brand's partnership with the renowned law-enforcement agency and the Texas Ranger Hall of Fame and Museum. Introduced by Ram Truck Brand President and CEO Bob Hegbloom at the 2015 Dallas Auto Show, the Ram Texas Ranger concept truck brings the legendary spirit of the Rangers to the road.

FCA joining virtual CES with in-depth tours and Jeep Wrangler 4xe in AR

CES is sort of, technically happening, but it won’t be the CES weÂ’ve all become accustomed to over the years. Automakers will be doing their best to participate virtually, assuming they decide to join in the festivities at all. FCA is one that will have a little nugget of tech to share with us. A few main experiences will be made available to anybody with a computer. FCAÂ’s main draw is meant to be “highly detailed interactive product tours” where you can get to know a number of vehicles in a virtual world and hear from a “virtual brand ambassador” throughout the tour. You wonÂ’t be able to sit in and crawl through the cars like a normal auto show for the public, but FCA is promising a rather immersive experience online. The guided tour through the cars and technologies will be available in 12 FCA vehicles, two of those being the new Jeep Grand Wagoneer Concept and Alfa Romeo Stelvio Quadrifoglio. FCA plans to offer in-depth talks about how it tests vehicles, too. There are demonstrations planned for wind tunnels, the four-post shaker, an advanced drive simulator and general performance testing. Additionally, FCA plans on providing more insight into Uconnect 5 and vehicle electrification systems. WeÂ’re guessing the latter will offer up details on the Wrangler 4xe. The plug-in hybrid Wrangler will also be the star of FCAÂ’s AR play at CES. Everybody will be able to scan a QR code on FCAÂ’s site, then have access to a Wrangler 4xe on their phone. YouÂ’ll be able to “put it” in your driveway virtually, change the colors and get up close and personal with the interior.  All of this will launch on fcaces2021.com at 9 a.m. ET on January 11 (official first day of the virtual CES show), so surf on over there next week if you want to check it out. Related video:

2019 Ram 1500 pickup spotted without the classic crosshairs

Ram has done a good job of hiding its next-generation trucks from the public, but one of our spy photographers finally glimpsed the pickup with very little camouflage. One truck was even wearing just its factory paint job. From what we can see, the 2019 Ram pickup will be a big departure from the current generation. (UPDATE, January 2018: Here are the story and photos from the 2019 Ram's full reveal at the Detroit Auto Show.) Up front are the most significant changes. Ram trucks since the mid-'90s have been distinguished by their big-rig looks that consisted of low mounted headlights, and a tall, proud grille. That grille was also made all the more prominent by how the middle of the hood met the top of the grille, while the sides of the hood and the fenders dipped down toward the headlights. This traditional look has mostly disappeared. The headlights have been raised up to the top of the grille opening. Now the grille drops below the lights. There is still a hint of the old style in the hood, but the look is very different. That hood and the front bumper also are more sculpted and detailed to emphasize the truck's toughness, and the hood now features a badge with the model of truck and its engine. The dark red truck in the photos has a 5.7-liter V8. The grille appears to be missing the classic crosshairs, too, and instead there's just one horizontal bar. It's possible this is just for this trim level, since the current Ram has a variety of grilles sans crosshairs. Moving around the truck, the changes are less radical. The Ram's flanks are still impressively clean and uncluttered, featuring simple, organic curves. The taillights are more detailed now, and the turn signals and reverse lights have little swoops in them. The tailgate is very clean, too, and the various holes in the back indicate that there will be no shortage of badging and garnish options at the rear. Expect to see all the details in the near future, in time for the 2019 model year. Related Video: