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Fiat Chrysler wins top Total Quality Award for first time

The Strategic Vision Total Quality Awards are 20 years old in 2015, and Chrysler has never topped the awards before. Until now, that is. Fiat Chrysler takes the overall award on the corporate level with six segment leaders from Fiat, Dodge, Jeep, and Ram. The Fiat 500 won Small Multi-Function Car, the 500e won Small Alternative Powertrain, the Dodge Challenger tied at the top in the Specialty Coupe category alongside the very un-coupe Mini Cooper Countryman, the Jeep Wrangler Unlimited took the Entry SUV category, the Dodge Durango won in Mid-Size SUV, and Ram took the overall in Best Non-Luxury Brand. The accolade means FCA has gone from one segment winner in 2010 to overall victory in five years. Cars have gotten so good, says Strategic Vision, that it is harder than ever to win. In fact, says the group, 18 years ago 85 percent of all vehicle brands had more than half a problem per vehicle. This year, no brand has more than half a problem per vehicle. The organization measures "over 155 specific aspects of the customer's experience," and scores are based on input from more than 46,000 customers. Other notables in and near the winner's circle include Volkswagen and General Motors, who tied for second place on the corporate scale, one point behind FCA. The Mini Cooper Roadster scored the highest of any model, the Corvette Stingray Convertible and Coupe scored the second- and third-highest. The Chevrolet Colorado is the first domestic Standard Pickup winner in more than ten years, and the Nissan Titan carried the Full-Size Pickup category. The press release below has all the details on how winners and losers are selected, and the full list of automakers and how they finished. "The Customer's 'Total' Experience Defines Quality, Fiat Chrysler Scores Highest in Total Quality," says Strategic Vision The 2015 Total Quality Awards® SAN DIEGO, Friday, July 17, 2015 — Unknown to many, when some consumer research firms rank a car company's quality performance they often do so by simply "counting problems." In the past, this may have been acceptable, but in today's modern and efficient manufacturing world the difference between the worst brand and best brand is LESS than half-a-problem per vehicle. Thus, any "quality ranking" based on this method is severely lacking in the complete picture of the "Total" Quality experience that customers actually use to judge their product ownership.

FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

FCA recalls 2 million Ram trucks over airbag issues

Airbag issues have prompted Fiat Chrysler Automobiles to issue another pair of recalls. The two separate issues both affect Ram pickups, one campaign stemming from oversensitive sensors, the other from a wiring harness. Between them, the problems affect an estimated combined total of some 2 million units. The first recall affects 2013-15 Ram 1500, 2500, and 3500 trucks, specifically four-door models, manufactured between June 20, 2012, and January 26, 2015. The calibration of the side impact sensor in those affected units may to be too sensitive. As a result, if the door is slammed too hard, the side-curtain airbag and seatbelt pre-tensioner may inadvertently activate. FCA reports that this issue affects an estimated 667,406 units in the United States, plus 153,011 in Canada, a further 8,272 in Mexico, and another 14,847 in markets outside of North America, amounting (in Chrysler's estimation) to less than 0.005 percent of those vehicles produced. The automaker says it is aware of two minor injuries (but no accidents) that may have resulted from the glitch, and is taking action to have the Occupant Restraint Control module recalibrated in the affected units. The second issue also affects Ram pickups, including 1500, 2500, 3500, 4500, and 5500-series models from the 2012 to 2014 model years, built between January 18, 2011, and October 7, 2014, and fitted with the optional Electronic Vehicle Information Center. The problem here stems from a wiring harness in the steering wheel that may rub against a retainer spring in the air bag control module, which in turn could cause an electrical short and deploy the driver's side air bag unexpectedly. In the United States alone, the issue is estimated to affect 1,060,531 units, which will need to be inspected and, where necessary, have their steering wheel wiring harnesses secured, with protective caps added to the ends of the airbag retainer spring. These do not represent the first issues we've seen from Fiat Chrysler in recent days. The automaker recently issued a recall for approximately 1.4 million vehicles to have their Uconnect software updated to prevent hacking. A few days ago it also announced a recall for 350,000 Dodge Journey (and Fiat Freemont) crossovers to secure loose engine covers. And the National Highway Traffic Safety Administration is expected to issue Fiat Chrysler Automobiles a $105-million fine for mishandling other recent recalls and safety issues.