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2017 Ram 2500 Power Wagon demos off-road abilities in Chicago

In today's world, big budget auto show debuts involve lots of music and video, with a car docilely rolling onto the stage. Practical demonstrations of abilities are few and far between. Ram didn't get that memo, though, and decided to give attendees at the 2016 Chicago Auto Show a taste of just what the new Power Wagon can do off road, showing some extreme suspension articulation before crawling the big pickup down a flight of stairs. It was an impressive display for the facelifted pickup, which retains all the things that made the Power Wagon such a monster while improving on its overall aesthetic. The two-tone styling looks great in person, and even the controversial grille – which many of our readers cited as being a problem in our debut post – looks nicer in the flesh than in static shots. The upholstery, too, with its tire-tread imprints looks better in real life, and we're digging the Power Wagon and Ram logos sprinkled around the high-riding thrones. You can read a deeper dive into the new new truck in our introduction post from early this morning. We've also got a smattering of images of the new Power Wagon on the show floor and a video of the flashy debut in Chicago. Have a look. View 18 Photos Show full PR text New 2017 Ram Power Wagon – The Ultimate Off-road Truck Benefits From New Design New 2017 Ram Power Wagon front grille design styling super-sizes Ram 1500 Rebel Tops Ram – "The Off-road Truck Leader" – 4x4 lineup New colors, lighting, wheels, grilles and legacy graphic takes cues from 1979-80 "Macho Power Wagon" New interior colors and materials, including Diesel Gray and Black seats with tire tread-matching pattern Unique 17-inch wheels and 33-inch Goodyear Wrangler DuraTrac tires pull dirt from its comfort zone Standard 6.4-liter HEMI® V-8 with best-in-class 410 horsepower and 429 lb.-ft. of torque features unsurpassed powertrain warranty – five years/60,000 miles Unique Ram "Articulink" front suspension system incorporates high movement joints and sway-bar disconnecting system, allowing for additional flexibility and axle articulation Ram engineering continues to lead heavy-duty segment innovation with five-link coil rear suspension to deliver best-in-class ride and superior axle control Ram Power Wagon features standard front and rear electronic-locking differentials for true four-wheel drive and maximum traction Standard Warn 12,000-lb.

Raminator sets world record for fastest monster truck [w/video]

Monster trucks are made for a lot of things: crushing jalopies, jumping over jalopies, wowing spectators while crushing and jumping over jalopies, and so on. But powerful as they tend to be, monster trucks are not built for outright speed. Still, one has to be faster than another, and as it turns out, Raminator is the fastest of them all. Alongside Rammunition and the new Mopar Muscle, Raminator is one of three Ram-based monster trucks run by the Hall Brothers Racing Team with support from Chrysler. It's been named Truck of the Year by the Monster Truck Racing Association a record eight times, its driver Mark Hall has been named the association's Driver of the Year nine times and its crew chief Tim Hall its Mechanic of the Year five times. And now Raminator and the Hall Brothers have claimed the Guinness World Record for the fastest monster truck, recording a top speed of 99.10 miles per hour to break the previous record of 96.8 mph. The record was set at the Circuit of the Americas, the 3.4-mile track built on the outskirts of Austin, Texas, to host the United States Grand Prix. Aside from Formula One, the track has hosted endurance racing, touring cars and motorbikes, and while Raminator may not be the fastest vehicle ever to lap the circuit, it's surely one of the biggest. Scope out the video from the record run below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Raminator Monster Truck and Hall Brothers Racing Team Shatter Guinness World Records® Record: Fastest Speed for a Monster Truck America's fastest growing truck brand breaks speed record for monster trucks at Circuit of the Americas in Austin, Texas December 15, 2014 , Auburn Hills, Mich. - Raminator, a monster truck sponsored by the Ram Truck brand, has broken the Guinness World Records® record for the "Fastest Speed for a Monster Truck" at Circuit of The Americas in Austin, Texas. Hitting a new record speed of 99.10 miles per hour (mph), Raminator and driver Mark Hall secured the Guinness World Records title at 8:44 a.m. (CT), breaking the previous record of 96.8 mph. As the fastest growing truck brand in America, the Ram Truck brand is a long time sponsor of the fastest Monster Truck, the Raminator. The Ram-sponsored monster truck lineup includes the 2014 Monster Truck Nationals Champion Raminator and Rammunition, sponsored since 2002. In 2014, Mopar also introduced Mopar Muscle; the monster truck it sponsors.

Ram Truck's Gear Up! hunting series teaches you how to gut a deer

Ram knows that hunters and other outdoor enthusiasts make up a key demographic of its trucks' sales, so late last year it started an Internet hunting video series called Gear Up! on YouTube hosted by a variety of attractive ladies dressed in camouflage. (Ram knows its target audience, eh?).
This series has been going since October, but it caught our eye with a recent episode that gives instructions on how to properly gut (or dress) a deer. There are no graphic images, but Megan (this episode's host) does provide detailed and frank - if slightly surreal - deer-processing tips in a cheerful tone. For example: "Begin sliding your knife up the deer's belly towards its neck" and "sever the final tubes of the rectum." Oh, and this gem: "At this point, you'll need to get a little limber and actually stick your hand and knife up through the hole that is now visible leading into the deer's throat..."
Keep in mind, this is one of the advanced videos, so if you're really trying to learn how to hunt deer, you should start from the earlier, beginner-level videos in this Hunting 101 series. Scroll down if you'd like to learn how to clean a deer carcass Ram-style, and we've even included a few of the other how-to videos (including how to choose a taxidermist!) in this somewhat bizarre lifestyle marketing series.